Bobbie West
LANCASTER
Summary
Strategic professional with 25 years of experience in retail management, financial sales, and event planning. Expertise in creating customer-focused solutions that enhance business objectives through educational seminars. Demonstrated success in boosting team performance and aligning organizational goals with customer needs for sustainable growth.
Overview
28
28
years of professional experience
Work History
Bank Sales/Sales Representative (BSSR)
PNC
Lancaster
07.2018 - Current
- Recruited and referred clients for diverse financial services, improving client satisfaction and retention.
- Scheduled appointments and facilitated sales efforts to drive business growth.
- Processed account transactions to streamline branch activities and enhance customer experience.
- Monitored customer accounts to ensure accuracy and minimize errors in processing applications.
- Managed cash flow operations, ensuring compliance with financial regulations.
- Maintained operational responsibilities in accordance with regulatory standards.
- Implemented fraud prevention measures to strengthen security protocols and safeguard client assets.
Senior Financial Sales Consultant/Employee Relations Manager
PNC
Columbus
07.2018 - 04.2026
- Coordinated and led presentations for direct sales in B2C and B2B sectors.
- Attracted new customers while nurturing existing relationships within network.
- Aligned customer needs with satisfaction as a primary focus.
- Delivered tailored solutions and educational resources to clients.
- Organized educational seminars promoting financial wellness initiatives.
- Provided clients with essential resources for comprehensive financial needs.
Assistant Branch Manager
PNC
Lancaster
07.2018 - 04.2026
- Supervised employees, improving performance through coaching and training initiatives.
- Managed customer support and escalations, ensuring timely resolution of issues.
- Implemented goals and updated product knowledge to optimize branch operations.
- Streamlined workflow processes, enhancing efficiency and employee relations.
Teacher
Part-Time Substitute Teacher
Pleasantville
01.2007 - 05.2018
- Implemented curriculum tailored for diverse classrooms, enhancing student inclusion.
- Graded assignments and managed daily educational tasks to support student learning.
- Coordinated community events at Pleasantville Elementary, fostering engagement and support.
- Obtained State of Ohio certification as substitute in general education.
Sales
Kay Jewelers
Lancaster
01.2002 - 01.2013
- Exceeded sales targets by selling fine jewelry, extended warranties, and credit protection plans to enhance customer satisfaction.
- Cultivated a loyal clientele through personalized service and relationship building.
- Developed operational schematics to optimize marketing strategies and drive customer engagement.
- Established inventory guidelines to streamline stock management and ensure product availability.
Store Manager
Limited Brands Inc.
Columbus
01.1998 - 01.2002
- Managed high-volume test store with 15-30 sales associates to achieve performance goals.
- Motivated staff to exceed personal sales targets, fostering competitive spirit and team collaboration.
- Held team accountable for individual sales achievements, fostering a culture of success.
- Coordinated floor sets and marketing planograms, improving customer engagement and shopping experience.
- Recruited and trained new managers and sales associates for optimal store operations.
- Oversaw operations of 10 stores as district manager, ensuring alignment with company policies.
- Sold cosmetics, fragrances, and beauty products, contributing to overall revenue growth and brand loyalty.
- Executed recruitment and training initiatives for both district and home store personnel.
Education
Bachelor of Arts - Criminology/Sociology
Ohio University
Athens, OH05-1995
Skills
- Event planning and project management
- Problem solving and strategic thinking
- CRM proficiency and tech-savviness
- Oratory and interpersonal communication
- Operational tactics and team leadership
- Compliance management
- Performance management
- Recruitment and hiring
- Seminar planning
- Conference coordinator
References
Available upon request
Timeline
Bank Sales/Sales Representative (BSSR)
PNC
07.2018 - Current
Senior Financial Sales Consultant/Employee Relations Manager
PNC
07.2018 - 04.2026
Assistant Branch Manager
PNC
07.2018 - 04.2026
Teacher
Part-Time Substitute Teacher
01.2007 - 05.2018
Sales
Kay Jewelers
01.2002 - 01.2013
Store Manager
Limited Brands Inc.
01.1998 - 01.2002
Bachelor of Arts - Criminology/Sociology
Ohio University