Summary
Overview
Work History
Education
Skills
Timeline
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Bobby Cherian

Bloomingdale,IL

Summary

Accomplished pharmaceutical sales professional with 20+ years of healthcare and medical sales experience across specialty diagnostics, cardiometabolic disease, point-of-care testing, and biologics. Proven track record of exceeding sales goals, launching new products, growing market share, and developing strategic partnerships with physicians, health systems, and key decision makers. Recognized for clinical selling skills, territory expansion, and success in highly competitive therapeutic markets.

Overview

16
16
years of professional experience

Work History

Pharmaceutical Sales Leader

Novo Nordisk
08.2025 - Current

Novo Nordisk is a global healthcare company and leader in diabetes care, developing innovative medicines for diabetes. obesity and other chronic diseases

  • Drive adoption of Semaglutide across endocrinology, primary Care, Obesity Medicine, Cardiology and Internal Medicine Accounts
  • Deliver clinical education surrounding cardiovascular risk reduction, chronic kidney disease outcomes, diabetes management, and obesity management.
  • Partner with key stakeholders to address patient access, reimbursement, and formulary challenges.
  • Consistently build relationships with high volume prescribers and healthcare systems throughout the Chicago market.
  • Execute product launch initiatives and implement strategic account growth plans.

Territory Sales Manager

Cepheid (Danaher)
07.2024 - 03.2025

Cepheid is a molecular diagnostics company, a wholly owned subsidiary of Danaher Corporation, focused on developing, manufacturing, and marketing molecular systems and tests for clinical and non-clinical markets, with a mission to improve healthcare by enabling early disease identification and treatment

  • Collaborated with hospital leadership and specialists to drive adoption of complex diagnostic solutions within integrated health systems.
  • Led multiple diagnostic product launches including GI panels and expanded GeneXpert testing solutions.
  • Managed the full sales cycle across hospitals, health systems, and government accounts, navigating multiple decision makers (including disease specialists, laboratory directors, oncologists, and C-Level stakeholders) and formulary-like approval processes
  • Navigated complex healthcare environments involving clinical, operational, and financial decision makers.
  • Increased territory revenue by 19%, while expanding market penetration across key strategic accounts
  • Managed key government accounts
  • Maintained regular & frequent sales visits with an average of 5 customers visited per day
  • Ended 2024 with territory at $19 million over target

Cardiometabolic & Point-of-Care Account Executive

Abbott Laboratories
12.2021 - 07.2024

Abbott is a global health care company that sells products in various categories, such as diagnostics, medical devices, nutrition and branded generic pharmaceuticals. I managed and expanded a cardiometabolic and diagnostics portfolio including Afinion and Cholestech systems supporting diabetes, lipid management, cardiovascular risk management, and chronic disease management across physician offices, hospitals, IDNs, and GPOs throughout Illinois, Wisconsin and Indiana.

  • Partnered with Endocrinology, cardiology, internal medicine, and primary care practices to improve management of diabetes and cardiometabolic risk factors
  • Consulted with healthcare systems on cardiometabolic testing strategies for A1c and lipid panels to support earlier intervention and improved patient outcomes.
  • Developed executive-level relationships across IDNs and major health systems to drive adoption of cardiometabolic diagnostic solutions
  • Third placed for Rookie of the Year in 2022, when in the role for only 7 months.
  • 1st placed nationally at time of leaving (2024).
  • Performance 2023 - a target of 105 analyzers with 182 analyzers placed
  • Performance 2024 - a target of 108 analyzers with 132 analyzer placed (March).
  • Sourced, implemented. managed and negotiated contracts with IDN and Major Health systems and utilized effective balance of technical knowledge, presentation skills and personal rapport building to successfully promote high end point of care products at major healthcare facilities, including;

Rush

Loyola

Froedtert

University of Illinois

University of Wisconsin

VA VISN 12

Swedish Covenant

Cook County

Ascension

Childrens Wisconsin

Sales Representative

Advanced Resources
03.2020 - 11.2021

Advanced Resources partners with leading organizations through consulting services. We do this by specializing in three areas: accounting and finance, human resources and workforce solutions. Advanced Resources are relationship builders and problem solvers 

  • Rookie of the year in first year - during pandemic (2020). 
  • Maintained relationships with C-Level contacts that led to the two of the largest projects for the company in 2021. 
  • Constant learning and studying to keep up to date with market knowledge. Used many different channels to reach potential customers and expand relationships. 
  • Provided excellent customer service that led to a 90% client retention rate Consistently organized successful meetings at an average of 12 per week (company average - 9)
  • Conducted analysis of the market to identify new opportunities and strengthen relationships with clients. Presented at meetings with clients and with Advanced Resources (nationally) when asked to discuss how I have been successful. 
  • Negotiated contracts for 3 clients in 2 months - bringing in $35,000 extra in revenue for the company. Top 5 salesperson in the company for 4 months in a row (top 4 each had a tenure of 10 years or over)

Board Director

Dexters
04.2010 - 11.2018

London's largest real estate agents

  • Revived struggling office turning over 200,000 GBP to 1.2 million GBP by developing new marketing techniques, relationship building and networking events throughout the city.
  • Ranked top 5% for sales for 4 years in a row. Youngest manager to be promoted to director.
  • Closed 75% of leads and achieved over 100% of revenue in last 4 years. Led advertising and marketing initiatives.
  • Oversaw three offices with a total of 27 staff. Each office was consistently in the top 6 of 87 offices

Education

Environmental Science and Business Management, Bachelor of Science -

University of Westminster
London
08-2001

Skills

  • Clinical Selling
  • New Account Development
  • Oncology Sales Readiness
  • Hospital and Health System Sales
  • Product Launch Excellence
  • Endocrinology & Cardiology Sales
  • Territory & Market Expansion
  • Enterprise Account Management
  • Complex Contract Negotiation
  • IDN & Health System Sales
  • C-Level Relationship Development
  • Solution-Based Selling
  • Revenue Growth Strategy
  • Pipeline & Forecast Management
  • KOL Development
  • Reimbursement & Market Access

Timeline

Pharmaceutical Sales Leader

Novo Nordisk
08.2025 - Current

Territory Sales Manager

Cepheid (Danaher)
07.2024 - 03.2025

Cardiometabolic & Point-of-Care Account Executive

Abbott Laboratories
12.2021 - 07.2024

Sales Representative

Advanced Resources
03.2020 - 11.2021

Board Director

Dexters
04.2010 - 11.2018

Environmental Science and Business Management, Bachelor of Science -

University of Westminster
Bobby Cherian