Brady Peterson
Portage,MI
Summary
Professional sales consultant with strong track record in driving revenue growth and building client relationships. Adept at developing strategies that yield measurable results and exceed targets. Known for fostering team collaboration and adapting to dynamic market conditions. Skilled in consultative selling, negotiation, and customer engagement, bringing results-oriented mindset to every project.
Overview
21
21
years of professional experience
Work History
Senior Sales Consultant
Complete Team Outfitter
07.2021 - Current
- Built a territory from the ground up with increasing sales a minimum of 50% each year.
- Manage over 100 clients to established strong client relationships for increased customer loyalty and repeat business.
- Coordinated sales presentations tailored specifically for individual clients'' needs and preferences.
- Provided exceptional customer service, addressing concerns promptly and professionally.
- Organized and attended industry events, strengthening brand presence within the marketplace.
- Evaluated clients' needs and created plan of action to provide solutions.
- Introduced new products to existing clients, generating additional revenue streams through upselling techniques.
Marketing Associate
Sysco Foodservice of Grand Rapids
01.2006 - 06.2021
- Manage a sales territory producing over $5.5 million annually in sales.
- Work with customers to enhance their digital footprint to increase the traffic in their restaurants.
- Consistently grow profitable sales over 20% year over year.
- Develop and maintain relationships with over 50 customers to reinforce our partnership.
- Negotiate multi-unit contracts with pricing and incentives.
- Grew territory 150% over goal in fiscal year 2017 (July 1st to June 30th).
- Chosen to attend corporate training programs. Then train other Sales Consultants on the local level.
- New marketing associate trainer 2010-2020.
- Chairman’s Club Award winner for fiscal years 2018, 2017, 2016, 2015, 2013, 2012 and 2010.
- President’s Club Award winner for fiscal year 2008.
- Proficient with Salesforce.com
Sales Representative
Merchandise Equipment and Supply
01.2004 - 01.2006
- Responsible for management of 100+ accounts selling food service equipment, small wares and disposables
- Grew territory by 25% the first year and 75% the second year
Education
Bachelor of Science - Organizational Communication
Western Michigan University
12-2019
Skills
- Business opportunity development
- Sales training
- Sales process management
- Contract negotiation and closing strategies
- Relationship selling
- Team leadership
- Sales forecasting
- Client acquisition
Activities
- Soccer Coach for Portage Soccer Club
Dale Carnegie Graduate
Dale Carnegie Outstanding Performance recipient.
Timeline
Senior Sales Consultant
Complete Team Outfitter
07.2021 - Current
Marketing Associate
Sysco Foodservice of Grand Rapids
01.2006 - 06.2021
Sales Representative
Merchandise Equipment and Supply
01.2004 - 01.2006
Bachelor of Science - Organizational Communication
Western Michigan University
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