Brandon Cummings
Product Marketing Professional
Boston,MA
Summary
Strategic product marketing leader with more than 15 years of experience driving go-to-market strategy, product positioning, messaging, competitive intelligence, and sales enablement for enterprise software solutions. Proven success leading cross-functional initiatives that accelerate product adoption, support revenue growth, and improve customer engagement. Experienced managing product portfolios across SaaS, intelligent document processing, workflow automation, secure communications, and enterprise information management.
Overview
13
13
years of post-secondary education
17
17
years of professional experience
Work History
Director of Product Marketing
Upland Software (CLA)
Austin, TX (Remote)
03.2023 - Current
- Lead product marketing strategy across multiple enterprise software solutions.
- Develop product positioning, messaging, and go-to-market plans that support business growth and customer acquisition.
- Partner with product management, sales, customer success, and marketing teams to execute product launches and drive adoption.
- Oversee competitive intelligence, sales enablement, and customer-facing marketing content.
- Guide cross-functional initiatives that strengthen market presence and improve product performance.
Senior Product and Product Marketing Manager
Upland Software (AccuRoute, InterFAX, & UIC)
Austin, TX (Remote)
05.2022 - 03.2023
Senior Product and Product Marketing Manager
Upland Software (AccuRoute & InterFAX)
Austin, TX (Remote)
03.2020 - 05.2022
Product and Product Marketing Manager
Upland Software (AccuRoute & InterFAX)
Austin, TX (Remote)
03.2017 - 03.2020
Product and Product Marketing Manager
Upland Software (AccuRoute)
Austin, TX (Remote)
01.2015 - 01.2017
Product Marketing Manager
Upland (AccuRoute)
Austin, TX (Remote)
01.2014 - 01.2015
Marketing Manager
Omtool, Ltd.
Andover, MA
07.2013 - 01.2014
Marketing Specialist
Omtool, Ltd.
Andover, MA
06.2012 - 07.2013
Sales and Marketing Intern
Omtool, Ltd.
Andover, MA
06.2009 - 07.2012
Education
Bachelor of Science - Molecular Cell Biology
University of Connecticut
Storrs, CT 09.2009 - 05.2014
Bachelor of Science - Evolutionary And Ecological Biology
University of Connecticut
Storrs, CT 09.2009 - 05.2014
High School Diploma -
Austin Preparatory School
Reading, MA 09.2005 - 05.2009
Skills
- Go-to-Market Strategy
- Product Positioning & Messaging
- Product Launches
- Sales Enablement
- Competitive Intelligence
- Market Research
- Customer Insights
- Cross-Functional Leadership
- SaaS & Enterprise Software
- Content Focus and Context
- Demand Generation Support
- Strategic Planning
- Win/Loss Analysis
- Pricing Strategy
- AI Integration
Affiliations
Treasurer Men's Club Ice Hockey - University of Connecticut
Slavic National Honor Society
New England Club President
Timeline
Director of Product Marketing
Upland Software (CLA)
03.2023 - Current
Senior Product and Product Marketing Manager
Upland Software (AccuRoute, InterFAX, & UIC)
05.2022 - 03.2023
Senior Product and Product Marketing Manager
Upland Software (AccuRoute & InterFAX)
03.2020 - 05.2022
Product and Product Marketing Manager
Upland Software (AccuRoute & InterFAX)
03.2017 - 03.2020
Product and Product Marketing Manager
Upland Software (AccuRoute)
01.2015 - 01.2017
Product Marketing Manager
Upland (AccuRoute)
01.2014 - 01.2015
Marketing Manager
Omtool, Ltd.
07.2013 - 01.2014
Marketing Specialist
Omtool, Ltd.
06.2012 - 07.2013
Bachelor of Science - Molecular Cell Biology
University of Connecticut
09.2009 - 05.2014
Bachelor of Science - Evolutionary And Ecological Biology
University of Connecticut
09.2009 - 05.2014
Sales and Marketing Intern
Omtool, Ltd.
06.2009 - 07.2012
High School Diploma -
Austin Preparatory School
09.2005 - 05.2009