Brannon Smith
Valdosta,Georgia
Summary
Dynamic healthcare business development executive seeking to leverage extensive experience in physician relations, value-based care, and multi-state growth strategy to drive patient acquisition, strengthen market partnerships, and expand organizational footprint. Committed to delivering measurable results, building high-performing teams, and supporting mission-driven healthcare organizations. Results-driven Vice President of Business Development known for high productivity and efficient task completion. Possess key skills in strategic planning, market analysis, and relationship building. Excel in negotiation, leadership, and communication, ensuring success in dynamic business environments.
Overview
8
8
years of professional experience
Work History
Vice President of Business Development
Theoria Medical
06.2023 - Current
- Lead the national BD strategy, expand the provider footprint, strengthen facility partnerships, and drive measurable patient growth across multi-state operations.
- Built and managed a cross-functional business development infrastructure, including physician relations, partner integrations, field development, and analytics-driven targeting.
- Increased organizational footprint through expansion into multiple new states, and high-value strategic markets.
- Developed facility-level partnership models, resulting in measurable improvements in patient acquisition, provider alignment, and revenue performance.
- Oversee initiatives that improve collaboration between clinical operations and business development, driving improved patient outcomes and stronger facility satisfaction.
Regional Business Development Director
BrightSpring Health
05.2022 - 06.2023
- Directed multi-state growth, strengthened referral networks, and delivered consistent year-over-year census gains.
- Built high-level relationships with healthcare organizations, hospitals, referral networks, and community partners to strengthen market presence.
- Analyzed referral trends, payer mix, and competitive landscapes to shape forecasting and growth projections.
- Delivered year-over-year double-digit census growth in multiple markets, despite competitive environments.
- Strengthened physician and hospital partnerships, resulting in sustained referral stability.
Senior Business Development Manager
BrightSpring Health
01.2022 - 05.2022
- Managed high-volume markets and refined referral strategies, achieving rapid promotion due to strong performance.
- Implemented structured growth strategies that aligned sales activity with operational capacity.
- Achieved rapid growth in referral conversions and market penetration, leading to a promotion to Regional Director within months.
- Improved cross-team communication structures, streamlining handoffs between clinical staff and development teams.
Business Development Manager
BrightSpring Health
11.2019 - 01.2022
- Exceeded monthly census goals, built physician relationships, and expanded territory presence.
- Built strong relationships with physicians, case managers, skilled nursing administrators, and post-acute partners.
- Consistently exceeded monthly admissions targets, and set a facility record for the most admissions in a single year.
- Grew territory presence and secured long-term partnerships with referral sources.
Marketing-Admissions Director
PruittHealth
01.2018 - 11.2019
- Oversaw admissions, improved conversion efficiency, and grew the census through targeted outreach.
- Streamlined admission process, improving lead response times, and overall conversion efficiency.
- Coordinated with clinical teams to ensure a strong patient experience and operational readiness.
- Received multiple recognition awards for leadership, communication, and census improvement.
Education
Bachelor of Science - Psychology, Business Management
Valdosta State University
ValdostaSkills
- Team building and networking
- Strategic planning and forecasting
- Data analysis and market research
- Project management and Salesforce
- Public speaking and branding
- Recruiting and hiring
- Revenue optimization
- Data-driven decision making
- Client relationship management
- Strategic planning
- Market analysis
- Sales forecasting
- Leadership skills
Websites
Awards
- Leadership Award x3
- Growth Award x4
- Legacy Award x2
- Patient Award
Personal Information
Title: Vice President of Business Development
Communication Skills
My communication skills have been a driving force in helping companies grow by bridging the gap between leadership, frontline teams, and external partners. I translate complex ideas into clear, actionable strategies that promote alignment, collaboration, and results.
Timeline
Vice President of Business Development
Theoria Medical
06.2023 - Current
Regional Business Development Director
BrightSpring Health
05.2022 - 06.2023
Senior Business Development Manager
BrightSpring Health
01.2022 - 05.2022
Business Development Manager
BrightSpring Health
11.2019 - 01.2022
Marketing-Admissions Director
PruittHealth
01.2018 - 11.2019
Bachelor of Science - Psychology, Business Management
Valdosta State University