Bren Bondoc
New York
Summary
Managerial professional with proven record of streamlining processes and leading high-performing teams. Known for strong analytical skills and commitment to achieving results. Teams rely on collaborative leadership and adaptability to changing needs.
Overview
21
21
years of professional experience
Work History
Manager, Consumer Experience, E-Commerce
AMIKA & EVA-NYC BEAUTY
10.2022 - Current
- Built and executed go-to-market plans, aligning cross-functional teams and translating business opportunities into actionable steps
- Led customer experience and loyalty initiatives that increased customer retention and engagement, contributing directly to revenue growth and brand expansion supporting business development and roadmap execution
- Directly managed relationships with top loyalty program customers and partners, ensuring seamless engagement and alignment with brand initiatives and effect account management
- Led an 8-member team, driving YoY productivity growth across CX channels and maintaining a CSAT score of 4.67 through automation and process improvements
- Analyzed performance metrics (e.g., CLV, AOV, engagement) to refine loyalty strategies and provide actionable insights to stakeholders
- Partnered with Product and eCommerce teams to align initiatives with business goals and KPIs
- Developed playbooks and delivered impactful presentations to senior executives and crossfunctional teams
Manager, Marketing and Customer Experience, E-Commerce
NILI LOTAN
03.2021 - 10.2022
- Achieved a 15% YoY increase in Average Order Value (AOV) through targeted data-driven campaigns focusing on customer acquisition, retention, and brand awareness
- Orchestrated strategic improvements in customer experience (CX), copy, and production, leading to a 10% YoY reduction in returns by utilizing insights from Return Logic and Shopify analytics and managed a team of 3 associates, minimizing customer escalations related to policy matters and ensuring smooth operations
Senior Marketing and Customer Experience Manager, E-Commerce
ROXANNE ASSOULIN
03.2020 - 03.2021
- Increased Average Order Value (AOV) and Direct-to-Consumer (DTC) sales in Men's business through effective customer loyalty programs, influencer seeding, and enhanced customer experience (CX)
- Pioneered a social-first loyalty program in collaboration with influencers and the founder, leading to a significant 15% year-over-year increase in Women's sales
Senior Marketing and E-Comm Operations Manager
BARNEYS NEW YORK CORPORATE
05.2013 - 03.2020
- Spearheaded strategy and execution for spend-to-get campaigns, achieving a substantial 20% YoY increase in both stores' and web's Average Order Value (AOV)
- Efficiently managed daily operations, harmonizing web and store inventory with a balanced 3PL approach
- This initiative led to a remarkable 15% YoY sales boost, sustained optimal product levels, and elevated retention rates
- Secured vendor Co-op for in-store and web, including Freds Restaurant, and executed brand-aligned growth through paid and non-paid marketing channels, ensuring comprehensive market coverage
Manager, Marketing for Licensed Goods
DVF and NATE BERKUS HOME LICENSEE
06.2008 - 05.2013
- Launched brands to wholesale market, orchestrating promotional events, digital support, and trade marketing efforts
- Managed complex design calendar and showroom appointments
Coordinator, Marketing, Purple Label / Promoted from EA to Creative Director
POLO RALPH LAUREN CORPORATE
05.2004 - 05.2008
- Collaborated with Investor Relations, Public Relations, and internal events team to boost brand visibility, driving increased sales traffic and conversion
- Orchestrated seasonal cataloging for the Purple Label Tailored Archive
Education
Post-Graduate Certificate - Digital Business Management
Fashion Institute of Technology
New York, NY06-2010
Bachelor of Arts - Business Administration And Management
University of Florida
Gainesville, FL06-2001
Skills
- Shopify Plus
- Gorgias/ Zendesk
- Klaviyo
- Loyalty Lion/ Yotpo
- Asana/ Monday/ SharePoint
- Return logic/ Loop
- Customer Experience Optimization
- Go-to-market strategy
- Data-Driven Analysis
- Customer Loyalty Strategy Development
Timeline
Manager, Consumer Experience, E-Commerce
AMIKA & EVA-NYC BEAUTY
10.2022 - Current
Manager, Marketing and Customer Experience, E-Commerce
NILI LOTAN
03.2021 - 10.2022
Senior Marketing and Customer Experience Manager, E-Commerce
ROXANNE ASSOULIN
03.2020 - 03.2021
Senior Marketing and E-Comm Operations Manager
BARNEYS NEW YORK CORPORATE
05.2013 - 03.2020
Manager, Marketing for Licensed Goods
DVF and NATE BERKUS HOME LICENSEE
06.2008 - 05.2013
Coordinator, Marketing, Purple Label / Promoted from EA to Creative Director
POLO RALPH LAUREN CORPORATE
05.2004 - 05.2008
Post-Graduate Certificate - Digital Business Management
Fashion Institute of Technology
Bachelor of Arts - Business Administration And Management
University of Florida
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