Brenda Guerra
Premium Retail Services Inc
Texas City
26
years of professional experience
Results-oriented Retail Professional with extensive experience in optimizing product presentation and enhancing customer engagement. Achieved sales growth through effective inventory management and creative visual merchandising strategies. Focused on collaboration and adaptability to meet dynamic retail demands while driving team success.
Work History
Retail Merchandiser
4 Months- Led strategic planning sessions to evaluate market trends and adapt merchandising tactics for seasonal campaigns.
- Streamlined processes for inventory replenishment, reducing stock discrepancies and improving availability of key items.
- Implemented training programs focused on enhancing team performance in customer service and visual merchandising skills.
- Conducted regular store visits to assess compliance with brand standards and identify opportunities for improvement.
- Boosted customer satisfaction by creating visually appealing and strategically organized merchandise displays.
- Improved overall store aesthetics by consistently maintaining clean, well-organized merchandise displays.
- Stocked merchandise, clearly labeled items, and arranged according to size or color.
- Answered customer questions regarding store merchandise, department information, and pricing.
- Developed relationships with key store personnel to support proper product placement and visibility.
- Designed displays to deliver interactive, engaging, and memorable store experiences for shoppers.
- Managed project timelines effectively ensuring all merchandising planograms and resets were completed within established deadlines.
- Arranged consistent shelves, bins, and racks at [Number] locations by following established planograms.
- Enhanced store sales through effective product placement and targeted promotions.
- Managed inventory levels and product rotation to maximize sales and minimize out-of-stock items.
- Developed creative solutions for unique visual challenges within limited display spaces while adhering to corporate guidelines.
- Collaborated with store managers to develop seasonal merchandising plans, maximizing revenue potential.
Retail Merchandiser
1 Year 7 Months- Developed and executed merchandising strategies to optimize product placement and enhance visual appeal.
- Developed and executed merchandising strategies to enhance product visibility and sales performance.
- Trained and mentored junior merchandisers on best practices in product presentation and customer engagement techniques.
- Trained and mentored junior staff on effective merchandising techniques and best practices.
- Analyzed sales data to inform inventory management and adjust product assortments accordingly.
- Oversaw inventory management processes, ensuring stock levels met demand while minimizing waste.
- Collaborated with cross-functional teams to ensure alignment on promotional activities and merchandising initiatives.
- Cleared displays of damaged and expired items to maintain product integrity.
- Arranged merchandise racks and displays to enhance store aesthetics and product visibility.
- Maintained product displays to ensure cleanliness and visual appeal for customers.
Manager
5 Years 2 Months- Oversaw daily operations
- - led and motivated teams, driving sales growth
- - organizing sales promotions and in-store events
- - addressed queries, complaints, and feedback, improving customer satisfaction
- Demonstrated leadership abilities
- - able to lead and motivate a team
- - strong commitment to customer service
- - able to work under pressure and handle challenging situations
- - confidence, drive and enthusiasm
- - decision-making ability and sense of responsibility
- - an understanding of retail laws, security and health and safety
Shift Manager
4 Years 5 Months- Outlined key responsibilities for role
- - resolved customer queries, complaints, and feedback to enhance satisfaction
- - served customers efficiently
- - coordinated sales promotions and in-store events to drive customer engagement
- - led and motivated teams to achieve sales targets and foster a positive work environment
- Listed relevant skills for position
- Applicable skills:
- - able to lead and motivate a team
- - excellent communication and people skills
- - able to work under pressure and handle challenging situations
- - decision-making ability and sense of responsibility
- - confidence, drive and enthusiasm
- - good business sense
- - an understanding of retail laws, security and health and safety
- Supervised daily operations to ensure compliance with company policies and procedures.
- Trained and mentored staff to enhance performance and customer service quality.
Photo Manager
9 Years 10 Months- Oversaw daily operations of the team to ensure smooth functioning.
- - managed and motivated teams, driving sales growth
- - oversaw recruitment and training of staff to enhance team capabilities
- - organising sales promotions and in-store events
- - provided reports to senior company executives, informing strategic decisions
- Demonstrated strong analytical skills to interpret sales data.
- - good business sense
- - excellent communication and people skills
- - able to lead and motivate a team
- - strong commitment to customer service
- - able to work under pressure and handle challenging situations
- - confidence, drive and enthusiasm
- - decision-making ability and sense of responsibility
- - able to understand and analyse sales figures
- - an understanding of retail laws, security and health and safety
Education
High School Diploma
Skills
Visual merchandising
Plan-o-gram creation
Merchandise planning
Promotion strategies
Event promotion
Promotional planning
Event marketing
Product demonstrations
Attention to detail
Detail orientation
Analytical thinking
Sales analytics
Interests
In my spare time
I enjoy photography
shopping
listening to music
jigsaw puzzles
do it yourself (DIY)
digital photography and dancing.
Timeline
Retail Merchandiser
Premium Retail Services Inc
04.2026 - CurrentRead More
Retail Merchandiser
Crossmark
08.2024 - 03.2026Read More
Manager
CVS HEALTH PHARMACY
10.2019 - 12.2024Read More
Shift Manager
CVS PHARMACY
12.2012 - 05.2017Read More
Photo Manager
Walmart
03.2001 - 01.2011Read More
Ball High School
High School Diploma
Read More