Broden Watson
Nashville,TN
Summary
Sport management graduate determined to use my innovative abilities in the business of sports. Through my work and life experiences, I have expanded my leadership and organizational skills through marketing, growing sponsorships, and event planning.
Overview
4
4
years of professional experience
Work History
Manager, Partnership Activation
Nashville Soccer Club
Nashville, Tennessee
04.2025 - Current
- Strategically activate multiple Nashville SC/GEODIS Park partnership relationships.
- Worked with internal departments to plan partner-exclusive specifics.
- Planned and executed all partner away trips.
Account Manager, Partnership Marketing
Kroenke Sports & Entertainment
Commerce City, CO
05.2023 - 04.2024
- Activated multiple partner accounts associated with the Colorado Rapids and Dick's Sporting Goods Park.
- Collaborated with sales directors for each account, so we are all aligned on all partner business goals.
- Worked with numerous internal departments to help bring different activations to life.
- Provided high-level customer service through different touchpoints throughout the year
Partnership Activation Associate
Minnesota Vikings
Minneapolis, MN
06.2022 - 04.2023
- Worked with Vikings Entertainment Network to track contractual posts on social media.
- Shadowed multiple partner accounts, as well as managing my own accounts.
- Planned and executed multiple partner events.
Partnership & Activation Intern
500 Festival
Indianapolis, Indiana
01.2022 - 05.2022
Education
Bachelor of Science - Sport Management Major
University of Indianapolis
Indianapolis, IN05-2022
Skills
- Partnership development
- Problem solving
- Team collaboration
- Client service
- Event planning
Timeline
Manager, Partnership Activation
Nashville Soccer Club
04.2025 - Current
Account Manager, Partnership Marketing
Kroenke Sports & Entertainment
05.2023 - 04.2024
Partnership Activation Associate
Minnesota Vikings
06.2022 - 04.2023
Partnership & Activation Intern
500 Festival
01.2022 - 05.2022
Bachelor of Science - Sport Management Major
University of Indianapolis
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