BRYAN OPANDE

Fort Dodge,IA

Summary

Director of Digital Marketing & AI Strategist with over 15 years of leadership in digital transformation. Expert in bridging the gap between technical infrastructure and high-growth marketing strategy. Proven track record in scaling digital ecosystems, optimizing user interfaces (UI), and dominating search rankings (SEO) to drive measurable audience growth and revenue for major publications.

Overview

years of professional experience

Certification

Work History

DIRECTOR OF DIGITAL MARKETING

Today Publications

Fort Dodge, IA

01.2017 - Current

Executive Digital Strategy: Architect and lead the comprehensive digital ecosystem, integrating advanced web development with aggressive SEO and multi-channel growth initiatives.
Market Expansion: Directed cross-platform digital strategies that successfully scaled audience reach and brand authority to 30,000+.
Technical Infrastructure: Oversee high-availability IT networks and VoIP operations, ensuring seamless communication and 100% operational uptime.
Creative Direction: Lead the production of premium digital and print marketing assets using Adobe Creative Suite to maintain brand excellence.

WEB CONTENT MANAGER

Heartland Communication

Fort Dodge, IA

01.2006 - 01.2017

Web Engineering: Developed high-conversion web platforms and managed the full SEO lifecycle to maximize organic visibility.
Marketing Automation: Engineered email marketing funnels and digital workflows that significantly increased lead retention and conversion.
Asset Management: Curated and managed extensive libraries of digital graphics and multimedia content.

Education

High School Diploma -

Moi Military Academy

Skills

LEADERSHIP: Digital Marketing Direction, Growth Strategy, Team Integration
AI & AUTOMATION: AI Marketing Systems, Workflow Automation, Data-Driven Lead Generation
TECHNICAL: Full-Stack Web Development (HTML5, CSS, JS), IT Infrastructure, VoIP Systems

DESIGN & SEO: UI/UX Design, Technical SEO Audit, Search Engine Optimization Strategy
CREATIVE: Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)

Accomplishments

Growth: Scaled publication digital reach to over 30,000 through data-driven SEO and UI improvements.
Innovation: Integrated AI tools into marketing funnels, increasing operational efficiency by 30%.
Longevity: Over a decade of proven success navigating the evolution of web technologies and digital marketing trends.

Certification

Advanced SEO Certification, UI/UX Design Specialist, Google Digital Marketing & E-commerce, Google Analytics & Google Ads Certified, AI Tools for Advanced Marketing

Languages

Swahili

Native or Bilingual

Timeline