Cailin Salter

Personable and motivated professional with extensive experience in patient interaction, pharmaceutical marketing, and sales within healthcare settings. Demonstrates ability to thrive in fast-paced environments while maintaining high standards of service. Proven track record of enhancing patient engagement through effective communication, and strategic marketing initiatives.

• CPR & AED Certification | Grandview Hospital Issued June 2024– Expires June 2026
• Content Marketing Certification | HubSpot Issued December 2023 – Expires January 2026
• Inbound Sales Certification | HubSpot Issued December 2023 – Expires January 2026

HealthCare Literacy Project | UNCW January 2024 – June 2024

• Health Educator: Delivered impactful education on medication safety and proper usage, effectively translating complex pharmaceutical information to improve consumer understanding and support responsible product use—building trust and brand credibility.
• Led engaging presentations that differentiated brand-name vs. generic medications, equipping students with knowledge to make informed purchasing decisions—skills aligned with consultative sales approaches.
• Advised students on cost-effective strategies for accessing medications, including insurance navigation and savings programs, demonstrating a solution-oriented mindset and ability to overcome barriers to product adoption.

• New Hanover Humane Society, Animal Shelter Volunteer, Wilmington, NC, 2023-2025. Engaged prospective adopters by highlighting animal personalities, needs, and fit with adopters’ lifestyles—effectively matching adopters with pets and influencing adoption decisions through relationship-building and needs-based recommendations. Collaborated with team members to implement enrichment activities that improved animal well-being and increased adoption appeal, aligning with customer interest in animal behavior and health.
• UNCW Plastic Ocean Pollution Organization, Ocean Educator Volunteer, 2023-2024. Assisted in organizing community events and campaigns focused on ocean conservation and the importance of protecting marine life from plastic contamination. Raised awareness about the impact of plastic pollution through educational outreach, providing information on reducing plastic waste and promoting sustainable practices.
• Meals on Wheels, Food Transportation Volunteer, Wilmington, NC, 2023. Delivered nutritious meals to senior adults through the Meals on Wheels program, ensuring timely and reliable service to individuals in need. Provided friendly and compassionate support during meal deliveries, fostering a sense of community and connection with senior recipients.