Summary
Overview
Work History
Skills
Timeline
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Carli Cottle

Farmington,UT

Summary

Forward-thinking and self-motivated Senior Leader with over 18 years of experience in leadership roles. Expertise in SaaS, sales, operations, cross-functional collaboration, and business development. Known for a strategic mindset with a deep understanding of marketing trends, sales metrics, and strategic planning to generate high-quality pipelines that drive revenue growth. A passionate thought leader committed to personal development and fostering the success and growth of teams under my leadership.

Overview

21
21
years of professional experience

Work History

Director of Business Development

Gong.io
09.2022 - Current

Director of Gong's CBU supporting 3 MM SDR Managers, 1 Inbound SDR Manager, and32 SDRs across four hubs. Responsible for defining strategy, execution, and performance of the SDR team. Key focuses on scaling pipeline net new generation, closed-won ARR, fostering talent development, and aligning the SDR team with Gong.io's broader sales and marketing objectives.

  • +111% Stage YoY Stage 2 Pipeline Growth
  • +85% in Closed Won ARR YoY
  • 42 SDRs promoted from 2023-2024
  • 3 SDR Manager's promoted to Sr. SDR Manager's
  • 83% Rep Participation
  • Revamp of SDR Onboarding, new Comp Plan design, and SDR Leveling
  • Women at Gong Founder

Sr. Manager, Business Development

ClickUp
09.2021 - 09.2022

Responsible for building and leading the Expansion XDRs. Work cross- functionally with Sales, Marketing, RevOps, Product, and Enablement. Responsible for building and leading Quarterly OKRs.

  • Q1 122% to quota and Q2 137% to quota. Highest team YTD and currently lead in total closed won revenue at $897k.
  • Core Value Winner
  • Women at ClickUp
  • Developed XDR Onboarding Program
  • Developed Promotional Path for XDRs and AE Development Program
  • Overhaul of Outreach strategy
  • Developed candidate assessment, screening, and interview process
  • Promoted 2 XDRs to AE

Manager, Business Development

Adobe
03.2021 - 09.2022

Workfront acquired by Adobe in March of 2021. Oversaw 6 XDRs that were focused on Strategic accounts. High profile/sensitive accounts spending $2M or more with Adobe.

  • 156% of quota
  • Promoted 2 XDRs to Account Executive
  • Promoted XDR to Team Lead
  • Worked cross-functionally within Adobe to align the Workfront business unit.

Manager, Business Development

Workfront
04.2017 - 02.2021

Oversaw 7 Ent/Strategic XDRs. Work closely with Enterprise AEs and VP's/Directors of Sales to source and qualify sales opportunities within Strategic Accounts. Sourced 3X pipeline coverage for the Sales team.

  • Q2 and Q4 MVP with 125% of QSO Attainment
  • 98% Quota Attainment in 2019
  • $2.6 Million in Revenue in 2019
  • Trained and developed several XDR leaders
  • Lead XDR core initiatives and OKRs

Regional Manager

Pier 1 Imports
01.2004 - 04.2017
  • Overseeing 14 Store Locations in Utah, Alaska and Idaho
  • 14 Direct Reports with over a 120 in-direct reports
  • Average volume of region is $16 Million and average store volume $1.3 - $3.5 million
  • Customer Experience Manager Award Winner at Territory Level
  • Top leader in Territory for positive Conversion Rate for 3 years in a row
  • 5 Store Manager of the Year Awards, 4 Talent Award Winner, and 3 Customer Experience Award Winner
  • UNICEF Ambassador and Incentive Winner for giving back to a global community
  • Hired, Developed and Promoted 7 Assistant Store Manager's to successful Store Manager positions.

Skills

  • Demand Generation
  • Clear Communicator
  • People/Team Oriented
  • Data-Driven Decision-Making
  • Cross-Functional Team Leadership
  • Recruitment and Hiring
  • Detail-Oriented
  • Employee Coaching and Motivation
  • Strategic Planning and Alignment
  • Time Management
  • Market Trends Analysis
  • Relationship Building

Timeline

Director of Business Development

Gong.io
09.2022 - Current

Sr. Manager, Business Development

ClickUp
09.2021 - 09.2022

Manager, Business Development

Adobe
03.2021 - 09.2022

Manager, Business Development

Workfront
04.2017 - 02.2021

Regional Manager

Pier 1 Imports
01.2004 - 04.2017
Carli Cottle