Bilingual (English/Spanish) automotive sales and operations professional with 20+ years of experience in dealer relations, digital retail platform adoption, and inventory management. Skilled at building trust with dealership decision-makers by speaking their language and understanding the challenges they face. Proven ability to drive participation, increase inventory engagement, and guide dealer partners to succeed in fast-paced digital environments. Experienced with dealership software platforms, merchandising tools, and data interpretation to identify trends and growth opportunities. Known for hustle, empathy, and proactive, organized approach to account management that strengthens relationships, boosts engagement, and delivers measurable results.