Work Preference
Summary
Overview
Work History
Education
Skills
Timeline
Generic
Open To Work

Carol Wedel

ELK GROVE,CA

Work Preference

Job Search Status

Open to work
Desired start date: Flexible

Desired Job Title

General ManagerDirector of Sales and MarketingCommunity Outreach CoordinatorAdmissions Coordinator

Work Type

Full Time

Location Preference

Hybrid
Location: ELK GROVE, CASacramento, CA
Open to relocation: Yes

Salary Range

$45000/yr - $200000/yr

Important To Me

Company Culture401k matchWork from home optionWork-life balanceFlexible work hours4-day work week

Summary

Results-driven general manager with expertise in daily operations and customer satisfaction improvement. Proven ability to analyze financial reports and lead cross-functional teams to drive business growth. Skilled in project coordination, conflict resolution, and enhancing team dynamics. Experienced in budget management to maximize profitability and elevate customer satisfaction.

Overview

25
25
years of professional experience

Work History

General Manager

Laguna Creek Sports Club
Elk Grove, CA
05.2022 - 03.2026
  • Oversaw member services to enhance customer satisfaction and engagement.
  • Implemented marketing strategies to promote club programs and events.
  • Coordinated with vendors to secure supplies and maintain facility standards.
  • Conducted staff training sessions to improve service delivery and compliance.
  • Analyzed financial reports to manage budgets and control expenses effectively.
  • Fostered a positive work environment through team-building initiatives and communication.
  • Managed all aspects of daily business operations including budgeting, staffing, scheduling, inventory control, customer service and sales.
  • Resolved customer complaints quickly while maintaining high quality standards of service delivery.
  • Trained employees on duties, policies and procedures.
  • Administered employee discipline through verbal and written warnings.
  • Created a positive work environment by developing team building activities that encouraged collaboration among departments.
  • Tracked monthly sales to generate reports for business development planning.
  • Guided management and supervisory staff to promote smooth operations.
  • Managed inventory levels and conducted corrective action planning to minimize long-term costs.
  • Maintained relationships with vendors to obtain the best pricing on supplies and materials.
  • Ensured compliance with local health department regulations regarding food safety standards and swimming pool standards.
  • Monitored financial performance and identified areas for improvement in cost savings and revenue generation.
  • Coordinated training activities for employees to ensure compliance with company policies and procedures.
  • Developed service and sales strategies to improve retention and revenue.
  • Conducted regular meetings with senior management team to review progress against established objectives.

Director of Sales and Marketing

Laguna Creek Sports Club
Elk Grove, CA
04.2001 - 05.2022
  • Developed innovative marketing strategies to enhance brand visibility and customer engagement.
  • Managed digital marketing campaigns across social media platforms to drive audience interaction.
  • Collaborated with operations team to ensure alignment of sales strategies with service delivery.
  • Trained and mentored staff on sales techniques and customer service best practices.
  • Analyzed competitive landscape to adjust marketing strategies and maintain market position.
  • Developed and implemented sales and marketing plans to maximize profitability.
  • Planned promotional events such as vendor fairs, business mixers, open houses.
  • Directed staff in effective sales techniques and processes.
  • Created and managed budgets for sales and marketing initiatives.
  • Developed creative content including brochures, videos, website copywriting.
  • Maintained accurate records of all sales activities using CRM software.
  • Identified new markets and developed strategies to capture them.

Education

Associate of Applied Science - Occupational Therapy

MCC - Penn Valley
Kansas City, MO
05-1998

Master of Science - Exercise Physiology

University of Kansas
Lawrence, KS
05-1995

Bachelor of Science - Therapeutic Recreation

University of Kansas
Lawrence, KS
05-1988

Skills

  • Customer service
  • Financial management
  • Staff training
  • Vendor management/relationships
  • Project coordination
  • Compliance monitoring
  • Conflict resolution
  • P&L management
  • Budget coordination
  • Rapport and relationship building
  • Profit and revenue-generating strategies
  • Social media
  • Promotional sales events
  • Multidisciplinary team leadership
  • Market and competitive analysis
  • Brand-building strategies
  • Lead generation
  • Recruiting and Hiring

Timeline

General Manager

Laguna Creek Sports Club
05.2022 - 03.2026

Director of Sales and Marketing

Laguna Creek Sports Club
04.2001 - 05.2022

Master of Science - Exercise Physiology

University of Kansas

Associate of Applied Science - Occupational Therapy

MCC - Penn Valley

Bachelor of Science - Therapeutic Recreation

University of Kansas

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Carol Wedel