Carolyn Nestor
Overview
6
6
years of professional experience
Work History
Director of Business Development
Healthcasts
New York
02.2025 - Current
- Managed and built relationships solely across top pharmaceutical companies and agencies.
- Hit major milestones within my first 6 months and hit every incentive I was given to achieve in a year within those first 6 months.
- Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
- Developed and significantly grew assigned territory using strong engagement and marketing skills.
- Closed 3MM total for 2026 and promoted to Senior Director at my one year mark.
National Account Manager
AMC Media Group
Manalapan
08.2023 - Current
- Sells and executes customized integrated marketing campaigns on behalf of four prestigious managed care and pharmacy societies: Academy of Managed Care and Specialty Pharmacy (AMCP), National Association of Managed Care Physicians (NAMCP), American Pharmacists Association (APhA) and American Society of Consultant Pharmacists (ASCP). Programs incorporate digital, Peer to peer, custom interactive, and journal pages
- Exceeded my 2024 year target goal of 2.5 million by $500 thousand
- Developed and implemented strategic plans to grow national accounts.
- Top clients are Gilead, Merck, Sanofi, Pfizer, and Moderna
- Increased sales by growing territory and market share through effective cross-selling tactics.
- Re-engaged lapsed accounts to establish relationships and promote products.
- Implemented creative solutions to drive revenue growth within existing accounts.
Media Planner
Heartbeat
New York
08.2022 - 08.2023
- Optimized campaigns by reviewing performance to assess trends and implement tests.
- Assessed ongoing campaign performance with strategic analysis.
- Influenced clients' media strategy to deliver innovative strategic media solutions.
- Optimized recommendations through pacing and analytics reports detailing insights, implications and optimizations.
- Participated in client meetings, discussing media planning and presentation strategy sessions.
- Orchestrated and planned Clinical Trial campaigns for multiple Pharmaceutical companies.
- Guide bio pharmaceutical clients on best ways to navigate launch pending FDA approval.
Associate Media Planner
CMI Media Group
King Of Prussia
07.2021 - 08.2022
- Create and maintain everyday execution across multiple media platforms for pharmaceutical brands
- Developed integrated campaign strategies, incorporating media outreach initiatives across multiple verticals to create unified branding
- Incorporated media database technologies such as tagging, tracking and ad service metrics into media planning efforts.
- Handled client-facing business opportunities for Eli Lilly, developing media content plans for third parties.
- Researched and developed media buying plans, prioritizing cost-effective content with maximum impact.
- Collected data on competitors at other pharmaceutical companies to present to the client to give awareness on best platforms to allocate their budget
- Managed day-to-day relationships with media partners suppliers
- Built and maintained flowcharts across all campaigns
Internship Student
Diamond Edge Communications
Philadelphia
08.2020 - 12.2020
- Created an entire website and media plan for a brand new small business called The Greater Knead
- Implemented their small budget into the best media plan to get them the highest reach for their gluten free bagels
- Produced high-quality communications for internal and external use.
- Completed research, compiled data and assisted in timely reporting.
Education
Bachelors - Advertising
Temple University
Philadelphia, PAAssociates - Marketing
Montgomery County Community College
Blue Bell, PASkills
- Sales presentations
- Revenue growth
- Pipeline development
- Sales negotiations
- Goal oriented
- Client relationship building
- Organizational skills
- Budget allocation
- Problem-Solving
- Planning and Coordination
- Teamwork and Collaboration
- Pharmaceutical Advertising
Timeline
Director of Business Development
Healthcasts
02.2025 - Current
National Account Manager
AMC Media Group
08.2023 - Current
Media Planner
Heartbeat
08.2022 - 08.2023
Associate Media Planner
CMI Media Group
07.2021 - 08.2022
Internship Student
Diamond Edge Communications
08.2020 - 12.2020
Bachelors - Advertising
Temple University
Associates - Marketing
Montgomery County Community College