Carrie Amundson

Operations Manager | Allied Revenue

• Managed lead generation strategy across 5–6 simultaneous client campaigns, ensuring Business Development Representatives received high-quality prospect lists aligned with evolving ICPs and performance metrics.
• Developed and refined lead generation processes through ongoing analysis of campaign performance, conversion trends, and prospect engagement data.
• Owned development and optimization of outbound email sequences, conducting ongoing A/B testing to improve engagement, response rates, and appointment generation.
• Collaborated with sales teams to strengthen lead qualification processes and improve overall prospect conversion outcomes.
• Monitored company-wide automation systems, proactively identifying workflow failures, data inconsistencies, and process bottlenecks before they impacted performance.
• Administered and optimized CRM platforms including HubSpot, Salesforce, SalesLoft, ZoomInfo, and Reonomy to support prospecting, reporting, and operational efficiency.
• Partnered closely with technical teams to design, implement, and troubleshoot CRM workflows, automations, and operational processes.
• Monitored company-wide automation systems, proactively identifying workflow failures, data inconsistencies, and process bottlenecks before they impacted performance.
• Developed reporting dashboards, performance analyses, and operational insights used by leadership to guide strategic decision-making.
• Leveraged AI tools including ChatGPT and Claude to support lead research, prospecting strategy, content development, reporting, and workflow optimization.

Marketing Success Coach | Nov 2019 – Mar 2022
Sales & Marketing Team Lead | Mar 2022 – Oct 2023

• Managed a portfolio of 500+ real estate professionals, serving as a trusted marketing advisor focused on brand growth, client retention, and long-term success.

• Consulted with clients on marketing strategy, social media presence, personal branding, and lead generation efforts to strengthen visibility and business development.

• Built strong client relationships through ongoing coaching, regular strategy sessions, and proactive account management.

• Utilized a consultative sales approach to identify client needs, recommend tailored marketing solutions, and drive recurring revenue growth.

• Consistently ranked among top-performing consultants by adapting quickly to changing market conditions and client needs.

• Generated new business opportunities through prospecting, relationship development, and strategic outreach initiatives.

• Created and delivered presentations, recommendations, and marketing guidance that helped clients make informed business decisions.

• Promoted to Sales & Marketing Team Lead, overseeing training, mentorship, and performance development for a team of sales professionals.

• Facilitated team meetings, coaching sessions, and ongoing skill development initiatives designed to improve team performance and sales effectiveness.

• Fostered a collaborative, high-accountability team environment while helping drive revenue growth and continuous improvement across the department.

Military Move Coordinator | Total Military Management

• Managed a portfolio of 50–100 military families at a time, serving as the primary point of contact throughout the household goods relocation process.

• Coordinated communication between military members, moving companies, and internal teams to ensure smooth and timely move execution.

• Guided families through each stage of the relocation process, providing proactive support and resolving issues to create a positive customer experience.

• Investigated and managed claims involving damaged, delayed, or missing household goods, working with all parties to achieve timely resolutions.

• Maintained detailed records and tracked move progress to ensure compliance with company standards and client expectations.

• Built strong relationships with customers through consistent communication, empathy, and problem-solving during high-stress relocation periods.

• Managed post-move customer satisfaction initiatives, earning positive survey outcomes through proactive communication, issue resolution, and exceptional service throughout the relocation process.

• Collaborated cross-functionally to identify process improvements, address service issues, and improve overall operational efficiency.

• Assisted with onboarding and training new team members on company procedures, customer service standards, and best practices.

Reservations Agent, Concierge & Concierge Team Lead | One Ocean Resort & Spa

• Progressed from Reservations Agent to Concierge and ultimately Concierge Team Lead through consistent delivery of exceptional guest experiences and service excellence.

• Maintained Forbes Four-Star service standards while supporting guest experiences across reservations, front desk operations, and concierge services.

• Built meaningful guest relationships by identifying individual preferences, special occasions, and personal interests to create highly personalized stays.

• Coordinated personalized guest experiences, special events, and custom amenities—including proposals, celebrations, dining experiences, transportation, and VIP requests—while ensuring exceptional attention to detail and seamless execution.

• Served as a trusted point of contact throughout guests' stays, proactively anticipating needs and resolving concerns to ensure a seamless experience.

• Received guest recognition through surveys, letters, gifts, and direct feedback for delivering memorable and personalized service experiences.

• Handled interactions with high-profile and VIP guests while maintaining professionalism, discretion, and respect for privacy.

• Nominated twice for the Rose Award in recognition of outstanding service and contributions to the hospitality industry.

• Supported onboarding, coaching, and training initiatives as Concierge Team Lead, helping team members strengthen service standards and deliver exceptional guest experiences.

• Supported onboarding, training, and mentorship initiatives as Concierge Team Lead, helping team members strengthen service standards, deliver exceptional guest experiences, and uphold a culture of intuitive, personalized hospitality.