CASEY COSTIN
New York
Summary
A results oriented Business Development specialist with experience and understanding of luxury goods markets. A highly creative individual with an emphasis in customer service and a proven track record in successfully developing and maintaining client bases. Experience in planning events to introduce products to the marketplace and strong ability to educate clients in marketing product lines.
Overview
11
11
years of professional experience
Work History
Director Of Partnerships And Sponsorships
STORY
New York
01.2019 - Current
- Identify and source partnership opportunities through inbound lead follow ups and outbound cold calls, emails and client visits
- Collaborate with senior management team and STORY teammates to align our internal goals with new and existing partner relationships
- Forecast, measure and report the KPI's of various projects with partners including co-branded material, events and overall content of the 8 week STORY
Director Of Business Development
BRAND ASSEMBLY
New York
02.2017 - 01.2019
- Responsibilities included - organizing tradeshows, selling co-working spaces in 3 markets (LA, New York and Dallas)
- Leveraged existing relationships and cold call/following up on inbound leads to generate new business which resulted in 90 new accounts and 4x growth in profit
- Exceeded sales goals - sold out 2 shows in LA and had to open a second floor to accommodate demand all while launching a third show/new market in Dallas
- Worked as part of a dynamic start up team in a flexible environment to plan and execute shows with 150 vendors and 750-800 clients
Luxury Client Manager
THEREALREAL
New York
02.2016 - 02.2017
- Drove business by prospecting existing connections and developing points of aggregation with new consignors.These contacts include but are not limited to: stylists, personal shoppers, boutique owners, sales associates, and individual consignors
- Achieved and exceeded the monthly consignment goal through self-generated and corporate leads
- Developed and implemented marketing strategies to continually increase consignment with The RealReal
- Worked directly with consignors/vendors in their homes and offices to set price expectations and procure their luxury merchandise
Director Of Sales
HOUSE ACCOUNT
Charlotte
01.2014 - 01.2016
- Launched and advanced a technology start up with 450 accounts over 30 states and internationally
- Generated new accounts by implementing effective networking with existing relationships in the industry and through cold calls
- Identified strategic partnerships with stylists, buyers and designers and gathered market information to gain a competitive advantage
Education
Bachelor of Arts - Corporate Communications
College of Charleston
Charleston, SC2005
Skills
- Prospecting and networking skills
- Post-sales support
- Client acquisition strategies
- Upselling strategies
- Excellent communication
- Business development
Timeline
Director Of Partnerships And Sponsorships
STORY
01.2019 - Current
Director Of Business Development
BRAND ASSEMBLY
02.2017 - 01.2019
Luxury Client Manager
THEREALREAL
02.2016 - 02.2017
Director Of Sales
HOUSE ACCOUNT
01.2014 - 01.2016
Bachelor of Arts - Corporate Communications
College of Charleston
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