Summary
Overview
Work History
Education
Skills
Certification
Recognitions
References
Timeline
Generic
Casey R. Nolen, LME, CPT

Casey R. Nolen, LME, CPT

Franklin,TN

Summary

Dynamic Territory Sales Strategist with a strong record of exceeding revenue targets and driving growth in competitive markets. Skilled in client acquisition and delivering impactful sales presentations that build long-term relationships. Proficient in CRM tools to enhance customer engagement and satisfaction. Demonstrates a strong work ethic, adaptability, and exceptional interpersonal skills, while devoted to giving every partnership a positive and memorable experience.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Business Development Manager

Induction Therapies
, TN and AL
01.2025 - 05.2025
  • Responsible for selling and training professionals on the Collagen P.I.N. microneedling device and private label skincare line.
  • Identified and increased new customers through pipelining, pre-qualification, and territory analysis and management.
  • Oversaw client relationships to ensure satisfaction, and foster long-term loyalty.
  • Consistently exceeded revenue targets.

Business Development Manager

AnteAge MD
, TN and KY
01.2024 - 08.2024
  • Responsible for selling and training professionals on the AnteAge MD bone marrow stem cell and exosome skincare portfolio.
  • Managed a diverse portfolio of accounts, consistently exceeding 100% sales quota through upselling strategies, and exceptional customer service.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Represented the company and promoted products at conferences and industry events.

Regional Sales Manager

Hydrinity Skin Science
, TN and AL
01.2023 - 01.2024
  • Responsible for original product launch of new professional line selling and training accounts on the Hydrinity skincare portfolio.
  • Attained 116% or more of sales quota each quarter.
  • Ranked in the Top 10 out of 25 sales associates each quarter.
  • Nurtured over new 30 accounts within months of being hired.
  • Product knowledge training with the estheticians, sales associates, and managers to assist with sell through.
  • Continue to build pipeline for new business with prospecting, cold-calling and previous relationships.

Key Account Manager

Cutera
, TN, AL, KY and AR
08.2021 - 01.2023
  • Responsible for selling and training providers on Cutera lasers. Growth of existing accounts, along with establishing new business in multiple specialties, high-end medical spas, licensed skincare facilities, and physicians' offices.
  • Achieved account revenue quota within assigned territory through effective sales strategies.
  • Successfully launched Aviclear device in over 40 accounts during first year.
  • Conducted revenue-generating activities and events that drove immediate profit for practices.
  • Provided ongoing training in sales skills, consultations, product knowledge, and goal setting.
  • Traveled extensively within sales territory to expand accounts and participate in trade shows.
  • Delivered training presentations via Zoom and in-office to enhance client engagement and knowledge.

Training Executive

ZO Skin Health
, TN, AL and KY
02.2020 - 08.2021
  • Communicated ZO philosophy to enhance brand awareness through product knowledge and protocol training.
  • Specialized in 3-Step Peel and implementing it into each account's menu of services, allowing the practice to maximize time and profitability.
  • Developed relationships with current and potential accounts, supporting Account Executives in the region.
  • Collaborated with management and sales to achieve strategic goals and ensure brand message consistency.
  • Delivered presentations to diverse audiences, from office training sessions to large seminars.
  • Provided feedback and reporting to sales and training teams for continuous improvement.

Lead Medical Esthetician

Image Surgical Arts
Nashville, TN
01.2018 - 01.2020
  • Achieved top skincare sales for ZO Skin Health, Neocutis, SkinCeuticals, Biopelle, Revision, and Image Skincare.
  • Performed advanced treatments with Rejuvapen NXT and SkinPen with PRP, Morpheus8, CO2 laser, and IPL, as well as a variety of mid-depth chemical peels.
  • Conducted consultations to recommend customized treatment plans aligned with aesthetic goals.
  • Developed treatment plans incorporating skincare products and medical spa services.
  • Promoted and sold skincare products and services to enhance client satisfaction.
  • Participated in all required professional training programs to maintain industry knowledge.
  • Maintained cleanliness and organization of treatment rooms and waiting areas.
  • Assisted surgeons during cosmetic surgery consultations to ensure client comfort.

Lead Medical Esthetician

Ona Skincare
Nashville, , TN
01.2016 - 01.2018
  • Achieved top sales performance for ZO Skin Health, Neocutis, Revision, and Image Skincare.
  • Evaluated skin conditions and recommended appropriate skincare treatments.
  • Designed and performed customized advanced procedures, including Eclipse microneedling with PRP, mid-depth chemical peels, IPL and laser treatments, and facial massages.
  • Promoted and sold skincare products, enhancing client satisfaction with tailored recommendations.
  • Participated in all required professional training programs to maintain industry knowledge.
  • Maintained cleanliness and organization of therapy room through regular cleaning and restocking.

Education

National Phlebotomy Certifcation -

National Registry of Allied Health Professionals
05-2021

Licensed Esthetician -

Esani Institute Paul Mitchell
Alpharetta, GA
01.2010

Bachelor of Arts - Studio Arts

Samford University
Birmingham, AL
07-2008

Skills

  • Sales closure expertise
  • Client acquisition strategies
  • Prospecting techniques
  • Effective sales presentations
  • Client relationship management
  • In-depth product and ingredient knowledge
  • Customer needs assessment
  • Overcoming objections techniques
  • Proficient in CRM tools
  • Task prioritization skills
  • Strong communication abilities
  • Industry networking skills

Certification

January 2005

Licensed Realtor

David Kahn School of Real Estate

Milbrook, AL

Recognitions

  • Best in Technical Skills, 2011, Esani Institute Paul Mitchell
  • National Representative, August/September 2011, Paul Mitchell

References

Angel Porter
Manager at Hydrinity
(702) 688-1168

Keith O’Briant
CEO at Hydrinity
(678) 334-1286

Tracie Lance
COO at Image Surgical Arts
(615) 480-4095

Timeline

Business Development Manager

Induction Therapies
01.2025 - 05.2025

Business Development Manager

AnteAge MD
01.2024 - 08.2024

Regional Sales Manager

Hydrinity Skin Science
01.2023 - 01.2024

Key Account Manager

Cutera
08.2021 - 01.2023

Training Executive

ZO Skin Health
02.2020 - 08.2021

Lead Medical Esthetician

Image Surgical Arts
01.2018 - 01.2020

Lead Medical Esthetician

Ona Skincare
01.2016 - 01.2018

National Phlebotomy Certifcation -

National Registry of Allied Health Professionals

Licensed Esthetician -

Esani Institute Paul Mitchell

Bachelor of Arts - Studio Arts

Samford University

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