ClubReady
Hi, I’m
Cassie Kalaw
Marketing Manager
Walnut Creek,CA
Summary
Organized and dependable candidate successful at managing multiple priorities with passion and a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
8
years of professional experience
1
Certification
Work History
Zebra Inc.
Marketing Manager
2020.10 - Current (6 education.years_Label)
Job overview
- Researched developing trends to stay updated with new ideas and marketing practices.
- Identified and evaluated new technologies and add-on applications to improve and optimize marketing team efforts.
- Created and managed social media campaigns to increase brand engagement.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Pure Barre
Barre Instructor
2019.04 - 2020.06 (1 education.year_Label & 2 education.months_Label)
Job overview
- Designed and instructed 50-minute, low-impact classes to meet varying fitness levels and keep clients engaged.
- Demonstrated safe and effective exercise techniques through verbal instruction, visual demonstration, and hands-on guidance.
- Motivated participants through one-on-one instruction and positive feedback.
- Promoted fitness classes and assisted with marketing to boost gym attendance.
Pure Barre
Sales Associate
2019.03 - 2019.04 (1 education.month_Label)
Job overview
- Greeted and engaged with guests to understand and anticipate customer service needs.
- Answered phone calls and answered questions from potential customers.
- Operated cash register and POS to handle purchases, refunds, and exchanges for customers.
- Utilized CRM and appointment setting software such as MindBody and ClubReady to improve client experience and gain higher retention rates.
Zebra Inc.
Assistant Manager
2016.01 - 2019.05 (3 education.years_Label & 4 education.months_Label)
Job overview
- Managed daily operations of the store including scheduling staff, assigning tasks, and overseeing inventory control processes.
- Performed administrative duties such as appointment scheduling and processing payroll information.
- Interviewed potential job candidates and made hiring recommendations to general manager.
- Assisted with new employee training and conducted performance reviews to track overall progress.
Zebra Inc.
Sales Associate
2015.10 - 2016.01 (3 education.months_Label)
Job overview
- Developed excellent communication and interpersonal skills by interacting with customers on a daily basis.
- Demonstrated ability to stay organized and motivated in a fast-paced work environment.
- Utilized problem solving skills to identify customer needs and provide optimal solutions.
- Communicated product features, advantages, and benefits to customers to up-sell items according to customer needs.
Education
The Iron SanctuaryWalnut Creek, CA
Internship from Personal Training
10.2021
Skills
- Project Management
- Communication
- Social Media Marketing
- CRM Management
- Calendar Management
- Organization
Certification
- NASM CWC - Certified Wellness Coach
- NASM SFC - Stretching and Flexibility Coach
- NASM CPT - Certified Personal Trainer
- NASM BCS - Behavior Change Specialist
- NASM CNC - Certified Nutrition Coach
Software
MindBody
Clover
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference
Work Type
Full TimePart TimeLocation Preference
HybridRemoteOn-SiteTimeline
Marketing Manager
Zebra Inc.
2020.10 - Current (6 education.years_Label)
Barre Instructor
Pure Barre
2019.04 - 2020.06 (1 education.year_Label & 2 education.months_Label)
Sales Associate
Pure Barre
2019.03 - 2019.04 (1 education.month_Label)
Assistant Manager
Zebra Inc.
2016.01 - 2019.05 (3 education.years_Label & 4 education.months_Label)
Sales Associate
Zebra Inc.
2015.10 - 2016.01 (3 education.months_Label)
The Iron Sanctuary
Internship from Personal Training