Cassy London
Happy Valley
Summary
Asset Management Leader with 10+ years of experience maximizing value across multi-family and mixed-use portfolios. Proven success in revenue optimization, financial analysis, and strategic planning, with a record of driving NOI growth and delivering investor returns. Portland Native with a passion for strengthening communities and the teams who make them great.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Regional & Asset Manager
Madison Park Financial
01.2018 - Current
- Direct asset strategy for multi-family and mixed-use portfolios in OR, KC and CA, ensuring properties consistently achieve KPIs including NOI, FFO, DSCR, average occupied rents, compliance and occupancy.
- Lead financial reporting, budgets, and capex planning.
- Hire, train, and oversee teams across multiple states.
- Key achievements include driving a 48% revenue increase at Lucas Place Lofts within 24 months of acquisition, producing a 31% investor return at the sale of Cannery Row and Westline, and re-stabilizing Hygge and Marquam Heights to restore and grow investor distributions.
Portfolio Manager
IDM
01.2016 - 01.2018
- Oversaw the operations and financial performance of all Portland area properties.
- Improved asset value by boosting occupancy and retention in partnership with owners.
Assistant Property Manager
Greystar
01.2015 - 01.2016
Executive Administrator
Maimonides School
01.2014 - 01.2015
Assistant Property Manager
Berkshire Property Advisors
01.2012 - 01.2014
Education
BA - Communications
Thomas Edison State College
Skills
- Asset Management & Portfolio Strategy
- Acquisitions & Dispositions
- Financial Analysis & Reporting
- KPI Tracking & Reporting
- Budget Development & Capital Expense Planning
- Lease-Up & Stabilization
- Team Leadership & Communication
- Yardi/Entrata/OneSite & Microsoft Office Suite Proficiency
Certification
- OR Property Management License
- CAPS Certification
Timeline
Regional & Asset Manager
Madison Park Financial
01.2018 - Current
Portfolio Manager
IDM
01.2016 - 01.2018
Assistant Property Manager
Greystar
01.2015 - 01.2016
Executive Administrator
Maimonides School
01.2014 - 01.2015
Assistant Property Manager
Berkshire Property Advisors
01.2012 - 01.2014
BA - Communications
Thomas Edison State College