CATHI A. VOLANTE

• Fostered and cultivated client relationships, resulting in a 35% annual increase in client retention.
• Recruited and built domestic sales teams, achieving a 40% increase in sales revenue. Reaching the top 1% of the company as a National Sales Director.
• Directed social media marketing and public relations campaigns, enhancing brand visibility by 30%.

• • Spearheaded the penetration of new markets for corporate sales and non-profit's, achieving a remarkable sales increase from -17% to 24% gain.
• • Developed and executed strategic plans to expand market reach more corporate and non-profit accounts, resulting in significant revenue growth and brand visibility.

• Collaborated closely with sales team to develop effective marketing collateral that supported lead generation goals.
• Managed cross-functional teams to execute successful marketing and public relations initiatives, enhancing school reputation while increasing student enrollment.
• Developed comprehensive marketing plans for niche school, resulting in increasing enrollment by 31%.

• Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts to successfully launch the brand.
• Identified new revenue generation opportunities to maximize bottom-line profitability.
• Drove continuous improvement by fostering a culture of collaboration, accountability, and open communication across all levels of the organization.

• Championed domestic and international sales cycle with a 92% closure rate. Managed annual budgets up to $90M, and led brand marketing, communications, and public relations campaigns.

• Developed and executed crisis management plans, resolved process gaps, and personally appeared on over 200 network and regional news stations as a strong public speaker.

• Coached and directed executive teams in a collaborative environment, exceeding annual revenue goals by 37% and enhancing brand visibility for clients like the American Cancer Society, Walmart and Sam’s Club.