Celia Sepulveda

• Serve as day-to-day client lead, overseeing communications strategy and execution across PR, social media, events, leadership activities, digital content, and stakeholders needs.
• Manage multiple client accounts simultaneously, aligning deliverables and scope for various timelines.
• Oversee budgets and resource allocation, ensuring prudence and strong client outcomes.
• Lead cross-functional teams of contractors and collaborators (videographers, graphic designers, animators, editors, web developers), providing clear direction
• Identify and convert new business opportunities, contributing to business growth, long-term relationships and engagements

Selected Case Studies

• Spearheaded public relations strategy for the inaugural NASA TechRise Challenge, a nationwide STEM competition for students, generating national visibility and securing multi-year program renewal.
• Directed a local PR campaign resulting in a 7-figure investment for a food tech company.
• Orchestrated complex, multi-stakeholder partnerships (celebrity, indigenous community leaders, and marine scientists) mitigating an international PR crisis and launching new initiatives.
• Produced high-profile events and partnerships that secured early stage funding for non-profit initiative with the Marlon Brando Estate.

• Led integrated communications strategy for company launch from stealth mode, positioning its breakthrough diagnostic platform and strategically leveraging its FDA fast-track designation to maximize credibility and visibility.
• Directed media strategy that achieved placements in The New York Times, Forbes, and The Scientist, elevating brand recognition and investor confidence.
• Amplified visibility of founding members, earning recognition including Forbes 30 Under 30 and San Diego Business Journal Top 50-over-50 Women of Influence.
• Directed pre-market positioning and recognition strategy that secured multiple industry awards, including BioIT World Innovative Practices, MedTech Breakthrough, and Fast Company World Changing Ideas.

• Directed a multi-channel, multi-city launch campaigns for a new product line, pivoting strategy to a fitness-focused approach, securing widespread national media coverage.
• Executed high-visibility campaigns including a NASDAQ activation and NYC experiential event.
• Senior strategic lead, securing international press for a biotech at the International Conference on the Progress of Regenerative Medicine at the Vatican, highlighting innovative stem-cell research.

• Built and led the national launch of celebrity chef and author, overseeing marketing, partnerships and media strategy.
• Executed national media tours, achieving top-tier coverage.
• Negotiated and managed six-figure brand partnerships.