Summary
Overview
Work History
Education
Skills
Timeline
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Chad Honeycutt

Fort Worth,TX

Summary

A dynamic and results-driven sales professional with over 15 years of experience driving revenue growth, cultivating client loyalty, and executing strategic branding and consultative sales solutions. Skilled in building lasting B2B and B2C relationships, navigating complex sales cycles, and consistently exceeding performance targets. Adept in utilizing CRM tools, uncovering client pain points, and presenting value-driven solutions across diverse industries, including healthcare, automotive, insurance, and promotional marketing. Recognized for a consultative approach, persuasive communication, and the ability to transform prospects into long-term clients.

Overview

2027
2027
years of professional experience

Work History

Catering Sales Coordinator

Reata Restaurant
Fort Worth, TX
07.2025 - Current
  • Drove new business development for off-site and corporate catering accounts across the Fort Worth market
  • Prospected and secured partnerships with local businesses, training organizations, and event planners
  • Managed full sales cycle from cold outreach and client meetings to menu planning, pricing, and contract execution
  • Built relationships with office managers, executive assistants, and HR departments to generate recurring lunch and training catering orders
  • Collaborated with kitchen and operations teams to ensure seamless event execution
  • Represented Reata at networking events and community functions to increase brand awareness
  • Consistently grew catering revenue through strategic outreach and relationship management

Brand Consultant & New Business Development

HF Custom Solutions
2024 - 2025
  • Consulted with clients to develop strategic branding solutions aligned with their target audience, industry trends, and company values.
  • Led discovery sessions and brand audits to identify gaps, opportunities, and competitive differentiators in clients’ marketing approaches.
  • Designed and delivered custom-branded merchandise programs, corporate gifting campaigns, and promotional strategies to reinforce client messaging.
  • Managed the full sales lifecycle, from lead generation and prospecting through proposal development, client onboarding, and post-campaign analysis.
  • Built long-term client relationships through consultative selling, exceptional service, and consistent value delivery.
  • Collaborated with in-house creative teams and vendors to ensure the timely execution and delivery of branded solutions.
  • Negotiated pricing and vendor contracts to maximize profitability and client ROI.
  • Represented HF Custom Solutions at trade shows, industry events, and networking opportunities to increase brand visibility and expand market reach.

Client Advisor

BMW Autobahn Motorcar Group
01.2023 - 01.2024
  • Consulted with clients to understand their preferences, budget, and lifestyle needs to recommend the ideal BMW model and features.
  • Delivered a premium purchase experience by managing the entire sales process — from test drive through financing, delivery, and post-sale follow-up.
  • Maintained expert-level knowledge of BMW vehicles, including new technologies, performance packages, and custom options.
  • Educated clients on lease and finance options, warranty coverage, and service packages in a transparent, value-driven manner.
  • Consistently followed up with client’s post-sale to ensure satisfaction, answer questions, and support future needs.
  • Coordinated with the service department, finance team, and management to ensure seamless client experiences.

Account Executive

Guardian Healthcare (An Evolution Company)
01.2018 - 01.2023
  • Cultivated and managed relationships with hospitals, physicians, discharge planners, case managers, and community partners to generate referrals and admissions across Guardian Healthcare’s network.
  • Developed and executed targeted territory plans to grow occupancy, expand market share, and meet monthly census goals.
  • Conducted presentations and educational sessions to healthcare professionals, community groups, and stakeholders on Guardian's post-acute services and specialized programs.
  • Collaborated with clinical and admissions teams to ensure smooth transitions of care and appropriate placement of patients.
  • Maintained detailed knowledge of Guardian’s offerings, including skilled nursing, rehabilitation, memory care, and long-term care programs.
  • Analyzed market trends, competitor activity, and referral patterns to identify opportunities for growth.

Branding & Account Executive

Generation Four Marketing
01.2009 - 01.2018
  • Managed a portfolio of client accounts across industries including [e.g., retail, hospitality, healthcare, construction], overseeing brand strategy, campaign development, and ongoing marketing execution.
  • Partnered with clients to define brand positioning, voice, and visual identity, ensuring consistent messaging across all channels.
  • Translated client objectives into actionable creative briefs, timelines, and marketing plans for internal teams.
  • Coordinated the development of print, digital, and social media assets, ensuring timely delivery and brand alignment.
  • Monitored campaign performance metrics and presented regular reports to clients, offering data-driven recommendations for optimization.
  • Maintained client satisfaction through proactive communication, problem-solving, and relationship-building.

R&D Lab Technician

Nike Golf Inc.
01.2008 - 01.2010
  • Conducted laboratory testing on golf products including clubs, balls, and apparel materials to evaluate durability, aerodynamics, and performance consistency.
  • Operated specialized testing equipment such as swing robots, launch monitors, and mechanical stress testers to collect and analyze data.
  • Assisted in prototype builds and iterative development of new golf technologies, ensuring alignment with performance benchmarks.
  • Documented testing protocols, recorded results in detailed logs, and prepared reports to guide product development decisions.
  • Worked cross-functionally with design, innovation, and quality assurance teams to translate R&D findings into actionable design refinements.
  • Maintained lab equipment calibration, safety procedures, and compliance with internal quality standards.

Education

Marketing

The University of Texas At Arlington
Arlington, TX

Skills

  • Strategic thinking
  • Brand strategy development
  • Sales strategy
  • B2B sales
  • Brand strategy
  • Partnership development
  • Event coordination
  • Brand positioning

Timeline

Catering Sales Coordinator

Reata Restaurant
07.2025 - Current

Client Advisor

BMW Autobahn Motorcar Group
01.2023 - 01.2024

Account Executive

Guardian Healthcare (An Evolution Company)
01.2018 - 01.2023

Branding & Account Executive

Generation Four Marketing
01.2009 - 01.2018

R&D Lab Technician

Nike Golf Inc.
01.2008 - 01.2010

Brand Consultant & New Business Development

HF Custom Solutions
2024 - 2025

Marketing

The University of Texas At Arlington