Chris Roberson
Hideaway
Summary
Experienced Platform Manager with a proven track record of creating, implementing, and optimizing processes in line with driving business growth. Proven ability to lead cross-functional teams and implement strategic initiatives to achieve sales objectives. Highly effective communicator focused on building strong relationships and collaboration within the organization, as well as with customers and fleet/wholesale accounts. Skilled in analyzing market trends, competition, and customer feedback to inform proper decision-making. Results-driven individual with extensive experience in leading teams and exceeding financial targets. Proven track record of achieving operational excellence and driving business growth. A dynamic leader with a strong background in strategic planning, staff development, and delivering exceptional customer service. Seasoned Platform Manager with a track record of successfully managing multiple facilities while driving operational efficiency.
Overview
27
27
years of professional experience
Work History
Platform Manager/Ford Approved Temp-GM
Levelland Chevy, Brownfield Ford & CDJR
05.2024 - 02.2025
- Conducted regular reviews of competitor platforms, identifying areas for potential differentiation and innovation.
- Collaborated with stakeholders to identify and address key platform challenges and opportunities.
- Continuously monitored industry developments relevant to our core offering; staying ahead of the game by proactively implementing emerging technologies and innovative approaches.
- Spearheaded efforts to optimize the platform architecture for improved scalability and reliability.
- Managed cross-functional teams to ensure timely delivery of platform updates and features.
- Facilitated effective communication between technical team members and non-technical stakeholders, bridging gaps in understanding across diverse functional areas.
- Developed and executed strategic plans for platform growth, resulting in increased user adoption.
- Streamlined platform operations by implementing efficient processes and workflows.
- Oversaw the integration of third-party tools and APIs into the platform, expanding its capabilities.
- Championed data-driven decision-making by leveraging analytics to inform platform enhancements.
- Led customer support initiatives, addressing any concerns or issues promptly while maintaining high levels of satisfaction among users.
- Created and oversaw production schedules and adjusted as needed to meet deadlines.
- Managed personnel by implementing company policies, procedures, work rules, and disciplinary action.
- Scrutinized production output and identified areas for improvement.
- Utilized data analysis tools to identify and resolve production issues.
PLATFORM MANAGER
GABRIEL/JORDAN AUTO GROUP
01.2009 - 05.2024
- Developed and executed strategic marketing plans to increase brand visibility and drive customer engagement
- Managed multi-million dollar budgets and achieved ROI targets for digital advertising campaigns
- Led cross-functional teams to successfully launch and grow new products
- Negotiated and secured partnerships with key automotive industry influencers to increase and help drive sales
- Analyzed market trends and competitor activities to identify opportunities for business growth
- Managed multiple facilities and multiple domestic line franchises
- Established a culture of continuous improvement by identifying opportunities for enhancement in operations, systems, and procedures.
- Developed high-performing teams through effective coaching, mentoring, and performance management strategies.
- Established standard operating procedures that enhanced employee performance.
- Ensured compliance with industry regulations, company policies, and best practices within all areas of operation.
- Drove revenue growth by identifying new business opportunities and forging strategic partnerships.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Implemented technology upgrades which resulted in increased workflow efficiency.
- Delivered consistent results in challenging market conditions through sound decision-making based on comprehensive data analysis.
- Trained, coached and mentored staff to support smooth adoption of new software programs.
PARTS MANAGER/SERVICE ADVISOR/WARRANTY ADMINISTRATOR
MCKAIG CHEVROLET BUICK OLDSMOBILE
01.2002 - 01.2009
- Managed inventory and parts ordering for a busy automotive service center
- Provided exceptional customer service and vehicle repair recommendations as a Service Advisor
- Administered warranty claims and processed documentation for automotive repairs
- Coordinated with vendors to ensure timely delivery of parts and accessories
- Scheduled maintenance appointments and coordinated service technicians as a Service Advisor
PARTS CONSULTANT
BARRETT GMC BUICK ISUZU VOLVO WHITE GMC CUMMINS CAT
01.2000 - 01.2002
- Managed inventory and parts ordering for a busy auto shop
- Maintained a clean and organized parts department
- Performed diagnostics and repairs on various automotive systems
PARTS SALES ASSOCIATE
AP&G SALES/ABC AUTO PARTS
01.1998 - 01.2000
- Worked as a Parts Sales Associate at a Motorcraft Authorized Parts Distributor for 2 years
- Managed inventory, processed orders, and provided customer service in a fast-paced environment
- Developed product knowledge and sales techniques to meet sales targets consistently
- Assisted customers in finding the right parts for their vehicles, increasing customer satisfaction
- Maintained a clean and organized parts department to enhance the customer shopping experience
Education
DIPLOMA -
LINDALE HIGH SCHOOL
LINDALE, TXSkills
- Project Management
- Strategic Planning
- Data Analysis
- Communication
- Cross-functional team leadership
- Problem-solving abilities
- Attention to detail
- Multitasking Abilities
- Excellent communication
- Troubleshooting skills
- Relationship building
Certifications Courses
- Ford approved Temporary General Manager for 3 year term 08/2024
NCM Institute Kansas City KS
Service Management I: August 2019
Service Management II: January 2020
Service Management III: July 2022
Effective Leadership: July 2022
General Management: August 2022
General Motors Corporation
Parts Consultant 1999-Current
Parts Manager 2003-Current
Service Consultant 2009-Current
Service Manager 2009-Current
Fixed Operations Director 2009-Current
Customer Experience Manager 2014-Current
Technology Expert Service 2016-Current
Technology Expert Sales 2019-Current
General Manager 2019-Current
Dealer Operator/Executive Manager 2021-Current
Timeline
Platform Manager/Ford Approved Temp-GM
Levelland Chevy, Brownfield Ford & CDJR
05.2024 - 02.2025
PLATFORM MANAGER
GABRIEL/JORDAN AUTO GROUP
01.2009 - 05.2024
PARTS MANAGER/SERVICE ADVISOR/WARRANTY ADMINISTRATOR
MCKAIG CHEVROLET BUICK OLDSMOBILE
01.2002 - 01.2009
PARTS CONSULTANT
BARRETT GMC BUICK ISUZU VOLVO WHITE GMC CUMMINS CAT
01.2000 - 01.2002
PARTS SALES ASSOCIATE
AP&G SALES/ABC AUTO PARTS
01.1998 - 01.2000
DIPLOMA -
LINDALE HIGH SCHOOL
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