Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

Christa Tuoni (Cooper)

Marketing and Promotions Director / Radio Personality
Bear,DE
Christa Tuoni (Cooper)

Summary

Charming and upbeat radio professional and Marketing Director offering proven background in station planning and announcing combined with demonstrated leadership, multitasking and relationship-building abilities. Successful at overseeing all stages of initiatives and promoting products with innovative and forward-thinking approaches. I am a highly-motivated employee with the desire to take on new challenges and adept at working effectively unsupervised and a quick learner.

Overview

14
years of professional experience

Work History

iHeart Media
Wilmington, DE

Director of Marketing and Promotions
07.2022 - Current

Job overview

  • Develop and implement comprehensive marketing strategies to increase brand awareness.
  • Organize promotional campaigns, including radio, social media, print materials, and website content.
  • Create customer-focused messaging that resonates with target audiences.
  • Coordinate events such as community events and live remote broadcasts to promote brand awareness.
  • Generate reports outlining performance of various campaigns against goals set forth in the strategic plan.
  • Present monthly results of all marketing efforts at executive team meetings.
  • Update web pages and social media profiles with engaging and current content.
  • Boosted sales by developing new promotional and marketing strategies.
  • Planned advertising campaigns for digital and radio.
  • Interview and hire talented individuals to add value to marketing team.

iHeart Media
Wilmington, DE

On Air Talent
09.2010 - Current

Job overview

  • Host of the Christa Cooper Show on iHeart RADIO.
  • Develop content for on-air segments and interviews.
  • Organize, write, and edit scripts for radio shows and commercials.
  • Create promotional materials for upcoming shows and events.
  • Perform administrative tasks such as scheduling meetings and guests.
  • Conduct research on potential topics for shows or segments.
  • Maintain relationships with sponsors and advertisers.
  • Compile data regarding ratings.
  • Design and implement fundraising events and activities to raise money for special causes.

Education

Ohio Center For Broadcasting
Denver, CO

Radio And Television Broadcasting from Radio And Television
03-2008

University Overview

Skills

  • Key Decision Making
  • Project Management
  • Campaign Development
  • Branding
  • Campaign Management
  • Creative Direction
  • Campaign Planning
  • Media Relations
  • Scheduling
  • Product marketing

Accomplishments

Accomplishments
  • Organize an Annual Motorcycle Ride to benefit our Military and First Responders, raising over $200,000.
  • Host of the Country Cares for Kids Radiothon and have helped raise over $800,000 for St. Jude Children Research Hospital.
  • Organize an annual Thanksgiving Food Drive to benefit the Food Bank of Delaware helping to raise over $150,000 over the years.
  • Created Christa's Coat Drive to benefit the Sunday Breakfast Mission, collecting over 500 coats for homeless men, women and children.
  • Best of Delaware Radio Personality (6 year winner)
  • Companywide Influencer Winner (2023)
  • Assist clients in achieving successful advertising campaigns through the utilization of influencer marketing strategies.

Timeline

Director of Marketing and Promotions
iHeart Media
07.2022 - Current
On Air Talent
iHeart Media
09.2010 - Current
Ohio Center For Broadcasting
Radio And Television Broadcasting from Radio And Television

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Christa Tuoni (Cooper)Marketing and Promotions Director / Radio Personality