Summary
Overview
Work History
Education
Skills
Certification
Awards
Timeline
Generic

Christina Cook

Springfield,MO

Summary

Strategic marketing professional with 10+ years of experience developing and executing marketing campaigns that drive organizational growth and brand awareness. Adept at creating compelling content, managing communication channels, and building key partnerships with stakeholders across diverse industries. Combines strong project management expertise with data-driven decision-making to optimize marketing ROI and deliver measurable results. PMP-certified leader skilled at mobilizing cross-functional teams while maintaining budget discipline and meeting critical deadlines. Particularly effective at translating organizational mission and values into impactful messaging that resonates with target audiences.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Event Logistics Planner

CNH Reman
05.2023 - Current
  • Planed and executed promotional events, webinars, and in-person training.
  • Facilitated presentations to stakeholders and led customer roundtable discussions.
  • Communicated brand value and marketing strategies to stakeholders.
  • Reduced marketing expenses by $100,000 without sacrificing quality or reach.

Business Project Manager

Convoy of Hope
09.2021 - 05.2023
  • Proposed, analyzed, and evaluated 43 budgets totaling $20.8 million.
  • Coordinated transportation, lodging, meals, speakers, and entertainment, set the agenda and managed the budget for the 10-day international leadership conference.
  • Created tools to monitor and evaluate key performance indicators against key objectives.

Director of Special Projects

Council of Churches
01.2020 - 07.2020
  • Promoted from Marketing, Communication, and Development Coordinator.
  • Wrote content and coordinated the development of a new website.
  • Developed an 18-month marketing plan to support the $2.1 million fundraising goal.
  • Worked with a graphic artist to design a new company logo, promotional gifts, and apparel.
  • Successfully changed how a 50-year-old company communicated its purpose and impact in the community.

Marketing, Communication & Development Coordinator

Council of Churches
01.2018 - 01.2020
  • Promoted from RSVP Program Coordinator.
  • Led event planning committees and booked facilities, catering, and entertainment for 6-8 fundraising events per year.
  • Collaborated with program directors to compile information and align company messaging.
  • Developed monthly donor campaign and identified appropriate marketing channels.
  • Managed all print and digital media; secured local media coverage.

RSVP Program Coordinator

Council of Churches
01.2017 - 01.2018
  • Motivated and directed volunteers to align operations with organizational mission using appropriate training initiatives and presentations.
  • Created and enforced programming standards to maintain compliance with grant requirements.
  • Developed curriculum and volunteer training for a new early childhood education initiative still operating today.
  • Cultivated and improved volunteer experience through improved communication and appreciation events.

Field Office Coordinator, Volunteer Management Chairman

American Red Cross
01.2015 - 01.2017
  • Conducted certified CPR training courses, managed region's course calendar, and monitored stations for compliance.
  • Networked and gave presentations to civic leaders and community groups to promote ARC programs and recruit volunteers.
  • Raised Public Health and Safety revenue 21% through target market strategies that increased class density.
  • Increased community eligibility education and raised blood donor participation 28%.

Education

Master of Arts - Managerial Economics

University of Oklahoma
Norman, OK
05.2005

Bachelor of Science - Agriculture Communications

Missouri State University
05.2002

Skills

  • Strategic Planning
  • Budget Preparation & Monitoring
  • Written & Oral Communication
  • Email Marketing
  • Social Media Marketing
  • Data Analysis
  • Brand Management
  • Event Planning
  • Project Management Professional (PMP)
  • Creative
  • Adaptable
  • Critical Thinking
  • Cross-functional Collaboration
  • Microsoft Office Suite
  • Google Apps
  • Brand development
  • CRM management

Certification

Project Management Professional (PMP), 10/01/24

Awards

Public Service Commendation Medal, Twice presented for service that contributed significantly to the accomplishment of the missions of an Army command. The award was given for coordinating family support during Operation Iraqi Freedom and Operation Enduring Freedom and for coordinating support of five Army families evacuated from Turkey.

Timeline

Event Logistics Planner

CNH Reman
05.2023 - Current

Business Project Manager

Convoy of Hope
09.2021 - 05.2023

Director of Special Projects

Council of Churches
01.2020 - 07.2020

Marketing, Communication & Development Coordinator

Council of Churches
01.2018 - 01.2020

RSVP Program Coordinator

Council of Churches
01.2017 - 01.2018

Field Office Coordinator, Volunteer Management Chairman

American Red Cross
01.2015 - 01.2017

Bachelor of Science - Agriculture Communications

Missouri State University

Master of Arts - Managerial Economics

University of Oklahoma

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Christina Cook