Hi, I’m
Claudia Bustamante
Orlando,FL
Summary
Successful public relations professional with substantial experience developing and executing PR strategies regarding community, corporate and government needs. Skilled at creating positive and effective relationships with media, stakeholders and clients. Strategic and committed to staying responsive and proactive in working with corporate oriented objectives and elevate standards of public relations.
Overview
18
years of professional experience
Work History
Ministry Of Foreign Affairs
General Consul of Colombia
09.2019 - 12.2022
Job overview
- Worked within 58 counties from Central Florida and served approximately 450,000 Colombian citizens.
- Organized over 12 networking activities focusing to women leaders and entrepreneurs of the Hispanic community venturing with different Chamber of Commerce and different Economic Development Offices of some of the Counties of the Central Florida Region.
- Worked closely with Commissioners, City Mayors, Police Chiefs and County Sheriffs in order to create and provide better services and an approach between the officers and Colombian people.
- Opened a free medical Clinic to attend the community at the Consulate facilities in collaboration with a National Doctor's Association created in Orlando.
- Supported the vaccination strategies of local authorities and organized and coordinated a few vaccination events for the Colombian and Hispanic community in general. We successfully vaccinated over 3,000 people. These events were carried out in collaboration with Orange County, Florida Health, FDEM (Florida Division of Emergency Management), and the Hispanic Federation..
- Worked in collaboration with the Director of ICE (U.S. Immigration and Customs Enforcement) for Florida to gain firsthand knowledge of the different deportation situations.
- Collaborated closely with the University of Central Florida (UCF) and participated in the inauguration of the Education Week on three occasions.
- Worked closely with foundations such as Ser Colombia, among others, whose objective is to preserve our language among the new generations of Colombian-Americans.
- Responsible of overseeing the Congress Elections in March 2022 and the presidential election process in Colombia within the central and northern regions of Florida coordinating and facilitating the electoral activities.
- Organized the first Colombian Institutional Services Fair in Florida, which brought together over 25 Colombian public institutions, Florida-based Nonprofit Organizations, and Colombian municipalities with over 3,500 Colombians attending over the course of two days.
- Involved in the establishment of the Colombian-American Chamber of Commerce and in supporting the business development of prominent Colombian brands such as Juan Valdez and Postobon Soft Drinks.
- Contributed to the introduction of new Colombian airline routes to Orlando, including Avianca, Viva Air, and Spirit.
- Facilitated the twinning of Sister City Relationship between Sanford, FL, USA, and the city of Rionegro, Antioquia, Colombia.
- Granted work Visas to US citizens, spouse Visas, and provide other documentary assistance for their trips to Colombia.
- Organized over 200 visits with the "Mobile Consulate" different cities including Tampa, Jacksonville, Tallahassee, Kissimmee, Deltona, Sanford, among others.
Self Employed Services
Consultant
01.2014 - 08.2019
Job overview
- Delivered outstanding service to clients to maintain and extend relationship for future business opportunities.
- Created and developed detailed work plans to meet business priorities and deadlines.
- Collaborated with teams to define, strategize, and implement marketing and web strategies.
- Provided strategies for modeling Public Policies for Copyrights in the Recording Music Industry.
- Worked together with the Department of State, Ministry of Culture and Ministry of Commerce seeking stronger Copyright policies for the Recording Music Industry.
Centro Democratico Party
Senate Candidate
12.2017 - 05.2018
Job overview
- Determined campaign strategies for media advertising, positions on issues and public appearances.
- Used public gatherings, community events and direct relations to keep constituents happy and informed.
- Developed and strengthened political partnerships to further agendas.
- Self-motivated, with a strong sense of personal responsibility.
- Regional Delegate by the National Party's Commissioners to promote and support the presidential candidate elected President of Colombia 2018-2022.
Exclusive Brands International Colombia
General Manager
06.2005 - 03.2014
Job overview
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Analyzed market trends and competitor activities to create competitive advantages.
- Implemented business strategies, increasing revenue and effectively targeting new markets.
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
Education
Universidad Pontificia BolivarianaColombia
Master of Laws from Law And Political Science
01.2005
Skills
- PR Strategy
- Media Relations
- Leadership Communications
- Key Relationships
- Corporate Communications
- Oversee Corporate Identity
- Strategic Management
- Influencer Relationship-Building
- Community Outreach
- Manage Events
Languages
Spanish
Native or Bilingual
English
Full Professional
Timeline
General Consul of Colombia
Ministry Of Foreign Affairs
09.2019 - 12.2022
Senate Candidate
Centro Democratico Party
12.2017 - 05.2018
Consultant
Self Employed Services
01.2014 - 08.2019
General Manager
Exclusive Brands International Colombia
06.2005 - 03.2014
Universidad Pontificia Bolivariana
Master of Laws from Law And Political Science
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