Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Clay Russell

Fort Worth,TX

Summary

Sales leader with a proven track record in driving significant revenue growth and consistently achieving targets. Expertise in contract negotiations and strategic planning that enhances organizational success. A bilingual communicator in English and Spanish that strengthens client relationships and fosters team collaboration.

Overview

13
13
years of professional experience

Work History

Director of Sales & Business Development

Madabolic Bishop Arts
Dallas, TX
08.2024 - Current
  • Executes class-based strength training programs to enhance health and fitness.
  • Manages projects focused on P&L, franchisor accountability, and vendor relations.
  • Oversees employee management, ensuring high performance and engagement/alignment levels.
  • Formulates strategic planning initiatives aimed at business growth and brand awareness.
  • Cultivates key partnerships with local fitness influencers to enhance brand credibility and reach.
  • Monitors competitor activities regularly, adjusting strategies to maintain a competitive edge in the market.
  • Analyzes client feedback and market trends to refine service offerings based on customer needs.
  • Devises pricing strategies that balance competitiveness with profitability, resulting in enhanced market positioning.

Territory Manager

Coilplus Texas
San Antonio, TX
03.2023 - 08.2024
  • Led outside sales initiatives to drive new business development across multiple industries.
  • Managed account relationships, focusing on OEM and distribution sales.
  • Executed contract negotiation and management processes, ensuring compliance and profitability.
  • Implements predictive inventory models that align stock levels with anticipated demand, maximizing operational efficiency.
  • Negotiated contracts skillfully, securing long-term agreements with clients that contributed significantly to revenue growth.
  • Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.
  • Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
  • Expanded territory coverage by strategically identifying and targeting high-potential accounts.

District Sales Manager

Atkore
Harvey, IL
02.2019 - 02.2023
  • NYSE:ATKR formerly Allied Tube and Conduit
  • Executed growth strategies for mechanical products, leading to increased market share.
  • Managed outside sales and account management, driving new business development initiatives.
  • Oversaw international sales and OEM distribution, strengthening market positioning.
  • Implemented project management practices to enhance safety and efficiency in infrastructure unit.
  • Negotiated contracts and managed budgets to maximize revenue generation.
  • Developed strategic pricing models, improving profitability of tubular products.
  • Coordinated production planning and inventory management to align with budgetary initiatives.
  • Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.

Account Manager

Structural and Steel Products
Fort Worth, TX
03.2018 - 02.2019
  • Executed innovative business development strategies to enhance market presence and drive growth.
  • Cultivated strong client relationships through proactive account management and support initiatives.
  • Managed all phases of project management, including design and fabrication, to achieve punctual delivery of final products.
  • Conducted proactive outside sales activities to generate leads and close competitive deals.
  • Conducted thorough evaluations of blueprints, fabrication drawings, and bid packages to uphold quality standards.
  • Developed and executed production and distribution strategies for a variety of transportation products aligned with client specifications.

Steel Sales

Priefert Steel
Fort Worth, TX
11.2015 - 03.2018
  • Managed a diverse steel product portfolio.
  • Proficiently utilized Microsoft Dynamics AX for CRM and ERP.
  • Forecasted market trends and conducted research on industry indicators.
  • Developed pricing strategies to optimize production and input costs.
  • Handled OS&D issues promptly while collaborating with cross-functional teams.
  • Increased profitability through strategic sales of value-added products. Quoted freight effectively, ensuring cost efficiency and timely delivery.

Ranch & Rodeo Equipment Sales

Priefert Manufacturing
Mount Pleasant, TX
05.2014 - 11.2015
  • Serviced dealer network, including accounts in multi-state U.S. territories, enhancing communication and support to drive sales growth.
  • Cultivated new dealer relationships and expanded market presence.
  • Educated end users on product offerings to increase brand awareness.
  • Designed rodeo arenas and livestock coral systems using drafting software.
  • Increased dealer profitability through turn-key sales connecting end users with dealers.
  • Processed purchase orders, RFQs, and competitive bids efficiently.
  • Handled OS&D and warranty claims to ensure customer satisfaction.

Supervisor & Team Lead, Roll Form Department

Priefert Manufacturing
Mount Pleasant, TX
02.2013 - 05.2014
  • Led roll form team in efficient production processes.
  • Operated roll form machinery, to process flat-rolled sheet and tubular products from a variety of coil materials.
  • Gained proficiency in the operation of coil processing machinery, including slitters, tube mills, and cut-to-length leveling lines.
  • Vertically integrated production from tooling design to finished carbon steel products.

Education

Bachelor of Arts - Government

The University of Texas At Austin
Austin, TX
08-2012

MBA Prerequisites - Business Administration and Management

Northeast Texas Community College
Mount Pleasant, TX

Texas Career School - Drilling Fluids Engineering

DFE Tech
Tyler, TX
08-2012

High School Diploma - undefined

Hyde Park Baptist High School
Austin, TX
05-2000

Skills

  • Sales, Contract Negotiation
  • Bilingual: English and Spanish
  • P&L Management, Strategic Planning
  • Communication and interpersonal skills
  • Organizational and time management proficiencies
  • Performance-driven sales experience
  • Microsoft Office, Microsoft Power BI, Tableau
  • ERP: Microsoft Dynamics AX, JD Edwards, AS 400, Syspro
  • CRM: Salesforce, Mindbody, Walla
  • Price IT

Accomplishments

  • 2012 - Graduated Salutatorian at DFE Tech with a GPA of 96%
  • 2014 - Recipient of the Team 1 Award from Priefert Manufacturing
  • 2020 - Spot Award winner for commitment to teamwork and excellence during my time at Atkore

Timeline

Director of Sales & Business Development

Madabolic Bishop Arts
08.2024 - Current

Territory Manager

Coilplus Texas
03.2023 - 08.2024

District Sales Manager

Atkore
02.2019 - 02.2023

Account Manager

Structural and Steel Products
03.2018 - 02.2019

Steel Sales

Priefert Steel
11.2015 - 03.2018

Ranch & Rodeo Equipment Sales

Priefert Manufacturing
05.2014 - 11.2015

Supervisor & Team Lead, Roll Form Department

Priefert Manufacturing
02.2013 - 05.2014

High School Diploma - undefined

Hyde Park Baptist High School

Bachelor of Arts - Government

The University of Texas At Austin

MBA Prerequisites - Business Administration and Management

Northeast Texas Community College

Texas Career School - Drilling Fluids Engineering

DFE Tech