Daniel Murphy
New Market Group
Parkton,Maryland
10
years of professional experience
Results-oriented marketing and sales professional with a strong background in customer service. Leverages strategic planning and decision-making skills to drive business success. Cultivates productive relationships with clients and team members while effectively solving complex challenges in fast-paced environments.
Work History
Internal Marketing Representative
5 Years 4 Months- Managed high-volume marketing lists averaging approximately 10.8M customer mailings per month, making final decisions on which approved email offers and campaigns were deployed to assigned lists, while independently managing and deploying SMS sends and ensuring campaign details were accurate.
- Conducted thorough analysis of daily campaign performance and monetization data to pinpoint trends and recommend suitable campaigns for execution.
- Contributed to a 60% increase in revenue per 1,000 mailings, from $21.67 to $34.77 between January 2024 and July 2026, as part of a two-person marketing team.
- Managed marketing programs generating approximately $3.45M in attributable annual revenue in 2023 and $4.53M in 2025, representing approximately 31% growth.
- Conducted comprehensive analysis of averaged campaign metrics and testing results to determine effective strategies and optimize revenue potential.
- Assessed revenue trends per 1,000 mailings and list-level monetization metrics to enhance campaign strategies and optimize send decisions.
- Engaged with cross-functional marketing teams and legal to assess external offers and guarantee alignment with campaign standards before launch.
Sales Representative
1 Year 3 Months- Aligned customer needs with product offerings to enhance package adoption.
- Assessed customer profiles to determine the most appropriate product solutions.
- Leveraged product expertise to direct customers towards suitable services.
Sales and Customer Service Representative
3 Years 4 Months- Engaged customers in discussions about high-value products, ensuring seamless handoff to closing representatives.
- Analyzed and adapted to evolving promotional strategies to enhance customer engagement and satisfaction.
- Facilitated collaboration among colleagues to enhance and identify optimal sales techniques.
- Utilized active listening skills to identify and address customer requirements effectively.
- Utilized effective communication skills to resolve customer inquiries and ensure positive experiences.
- Systematically tracked and archived popular reports and resources from publications to support informed decision-making.
Education
Bachelor of Science - Elementary Education: Liberal Arts and Technology
GPA: 3.6
Skills
Email and SMS management
Campaign deployment
Campaign Performance Analysis
A/B testing
Marketing analytics
Revenue analysis
Data reporting
Campaign Quality Assurance
Marketing operations
Timeline
Internal Marketing Representative
New Market Group
04.2021 - CurrentRead More
Sales Representative
Crowdability
01.2020 - 04.2021Read More
Sales and Customer Service Representative
Agora Financial
07.2016 - 11.2019Read More
Stevenson University
Bachelor of Science from Elementary Education: Liberal Arts and Technology
Read More