Daniel Oversby
Sandy
Summary
Creative production and project management professional with experience coordinating creative teams, managing timelines, and aligning stakeholders. Proven ability to build workflows, track deliverables, manage vendors, and support creative development from concept to launch.
Overview
8
8
years of professional experience
Work History
Field Sales & Marketing Representative
Techtronic Industries
06.2024 - Current
- Executed brand campaigns and in-store marketing in a fast-paced retail environment.
- Boosted product sales by 10% despite declining sales for the store overall.
- Utilized performance data and collaborative relationships to improve product marketing and overall campaign executions.
Marketing Director
Plot Twist Games LLC
Boise
05.2023 - 06.2025
- Led creative production, product launch strategy, and cross-functional coordination for a physical consumer product startup.
- Spearheaded production planning from concept to fulfillment, managing timelines, budgets, and deliverables.
- Coordinated designers and leadership to align product design, branding, and launch strategy.
- Synthesized feedback from 10 focus groups to guide product revisions and positioning.
- Sourced and evaluated manufacturing vendors; built pricing and P&L models.
Publishing & Crowdfunding Consultant – Independent Project
Local Author
08.2024 - 01.2025
- Advised on early-stage book development, launch feasibility, and production forecasting.
- Evaluated production and launch strategy for a potential book crowdfunding project.
- Built feasibility and cost-forecasting models using audience and engagement metrics.
MBA Student Marketing Consultant
ObservePoint
Lehi
08.2023 - 12.2023
- Supported brand alignment and strategic decision-making through research and executive communication.
- Developed comprehensive digital toolbox (battlecards, training decks, and marketing materials), ensuring brand messaging consistency across all teams.
- Spearheaded executive presentation using SWOT analysis, market research, and competitor data to inform strategic product roadmap decisions for 250 customers.
Business Analyst
Infotrax Systems Software
Orem
05.2019 - 01.2020
- Leveraged customer insights gained from analyzing payment data to develop personalized business and promotional plans for high-value clients.
- Boosted client retention by 25% and increased growth by 30% through identifying and fulfilling unmet client needs.
- Conducted data analysis using SQL and Excel to maintain data integrity in test environments during project development and implementation.
Vendor Manager
National Med Trans
Orem
04.2018 - 05.2019
- Directed the medical transportation market for the state of Florida, managing external partners and operational capacity.
- Expanded network by 50% through relationship building and referral initiatives across 67 counties.
- Reduced new hire training time by 25% by identifying onboarding gaps and developing a comprehensive training manual.
Education
MBA - Emphasis in Marketing
University of Utah
05.2024
BS - Business in Healthcare
BYU Idaho
07.2016
Skills
- Creative production management
- Project coordination and planning
- Workflow design and optimization
- Documentation and process development
- Cross-functional collaboration
- Publishing strategy and analysis
- Launch planning and execution
- Vendor sourcing and management
- Contract oversight and performance evaluation
- Stakeholder communication and alignment
- Executive presentation delivery
- Meeting facilitation and training
- Data analysis tools proficiency
- Microsoft Office Suite expertise
- Advanced Excel and SQL skills
- Fluent in Spanish
Languages
Spanish, Fluent
Timeline
Publishing & Crowdfunding Consultant – Independent Project
Local Author
08.2024 - 01.2025
Field Sales & Marketing Representative
Techtronic Industries
06.2024 - Current
MBA Student Marketing Consultant
ObservePoint
08.2023 - 12.2023
Marketing Director
Plot Twist Games LLC
05.2023 - 06.2025
Business Analyst
Infotrax Systems Software
05.2019 - 01.2020
Vendor Manager
National Med Trans
04.2018 - 05.2019
MBA - Emphasis in Marketing
University of Utah
BS - Business in Healthcare
BYU Idaho