Daniel Siracusa
North Chelmsford,MA
Summary
Dynamic entrepreneur with a proven track record in entertainment event planning.
Orthopedic/Sports massage therapist with specific manager experience at Cabral Wellness Institute. Expert in strategic planning and financial management, driving customer engagement and satisfaction. Recognized for leading teams to award-winning service excellence while fostering strong client relationships and enhancing brand visibility through innovative marketing campaigns.
Overview
16
16
years of professional experience
Work History
Owner/Musician/Event Planner
Self Employed
Boston, MA
01.2020 - 05.2026
- Developing and implementing business strategies to increase customer engagement.
- Collaborating with head planners, caterers, photographers, videographers, and venue managers to ensure seamless event execution.
- Responsible for hiring all musicians, sound engineers, lighting technicians, and marketing specialists for the entertainment team.
- Successfully provided entertainment and coordination for hundreds of events including weddings, corporate events, and other various private events.
- Managing operations, ensuring efficient workflow and high-quality entertainment.
- Creating marketing campaigns that enhanced brand visibility across multiple platforms.
- Oversee financial management, including budgeting, forecasting, and expense tracking.
Owner/Massage Therapist
Unconditional Body Healing
Boston, MA
01.2018 - 05.2026
- Delivered orthopedic and sports massage therapy to 150 clients, focusing on athletes and injury recovery.
- Managing financial operations, including budgeting, forecasting, and expense tracking for sustainable growth.
- Establishing marketing campaigns across digital platforms to increase brand awareness and drive sales.
- Building strong relationships with clients through personalized service and effective communication.
Spa Manager
Cabral Wellness Institute
Boston, MA
01.2013 - 01.2018
- Led operational strategies to enhance client satisfaction and retention.
- Assisted in all admin responsibilities.
- Led interviewing, hiring, and training for all massage therapists.
- Led massage team to win Boston’s A-List Award for Best Massage in 2016.
- Developed training programs for staff to improve service quality and efficiency.
- Developed training programs for cross servicing with our physical training team.
- Oversaw daily spa operations, ensuring compliance with health and safety regulations.
- Implemented inventory management systems to optimize product availability and reduce waste.
Massage Therapist
Pyara Aveda Spa & Salon
Burlington, MA
01.2010 - 12.2012
- Provided therapeutic massage treatments tailored to client needs, enhancing overall wellness and relaxation.
- Maintained and excelled monthly expectations related to retail product sales and client retention
- Help lead massage team to win Best of Boston in 2010 for Best Day Spa & Massage.
- Maintained cleanliness and sanitation of treatment rooms, ensuring adherence to health and safety standards.
- Assisted clients in selecting appropriate services based on individual goals and preferences.
- Collaborated with team members to create a welcoming environment for clients, improving customer satisfaction rates.
Education
High School Diploma -
Austin Preparatory School
Reading, MACertification For Massage Therapy Liscensure - Orthopedic/Sports/Injury
Cortiva Institute
Watertown, MASkills
- Customer relations
- Small business operations
- Relationship building
- Verbal and written communication
- Client service
- Operations management
- Business management
- Strategic planning
- Staff management
- Team oversight
- Financial management
- Staff hiring
- Employee development
- Product branding
- Budget development
- Service quality assurance
- Attention to detail
- Customer service
- Decision-making
- Teamwork and collaboration
- Team leadership
- Effective leader
- Goal setting
- Scheduling
- Inventory control
- Staff training/development
- Employee motivation
Timeline
Owner/Musician/Event Planner
Self Employed
01.2020 - 05.2026
Owner/Massage Therapist
Unconditional Body Healing
01.2018 - 05.2026
Spa Manager
Cabral Wellness Institute
01.2013 - 01.2018
Massage Therapist
Pyara Aveda Spa & Salon
01.2010 - 12.2012
High School Diploma -
Austin Preparatory School
Certification For Massage Therapy Liscensure - Orthopedic/Sports/Injury
Cortiva Institute