Results-driven growth professional with 10+ years of experience across ecommerce, marketing, account management, and customer retention. Proven ability to grow revenue, manage client relationships, and turn business goals into actionable strategies.
Work History
Email Marketing & Ecommerce
3 Years 2 Months
Freelance Marketing Consultant | 06.2023 - Current
Develop email marketing strategies, automated flows, and promotional campaigns for businesses across fitness, ecommerce, manufacturing, and service industries.
Manage website content, ecommerce updates, and digital marketing initiatives for multiple clients.
Support brands including CrossFit Bexley, Trigger Warning Conjugate, Keeney's Kitchen, and more with ongoing marketing strategy and execution.
Work directly with business owners to improve customer communication, retention, engagement, and revenue.
Email Marketing Manager
3 Years 5 Months
Golf Space Collective | 03.2023 - Current
Manage email marketing strategy for golf associations, organizations, and professional tournaments.
Develop campaigns focused on ticket sales, membership growth, event awareness, and fan engagement.
Manage accounts including the Texas Golf Association, Texas Golf Hall of Fame, The Insperity, Mizuho Americas, Sanford International, and other professional golf events.
Collaborate with client stakeholders to develop communication strategies aligned with organizational and revenue goals.
Lifecycle Marketing & Ecommerce Manager
5 Years 9 Months
Max Effort Muscle | 11.2020 - Current
Own lifecycle email marketing strategy, campaigns, and automated flows.
Manage an email marketing program responsible for approximately $900K in annual revenue.
Build, maintain, and optimize the ecommerce website, including products, promotions, content, and customer experience.
Develop revenue-driving campaigns across email and ecommerce, including product launches, promotions, and educational content.
Analyze customer and campaign performance to improve engagement, conversion, and repeat purchases.
Lifecycle Marketing Manager
9 Years 7 Months
CoryG Fitness | 01.2017 - Current
Manage the CoryG Fitness website and mobile app, overseeing content strategy, publishing, organization, and member experience.
Lead email marketing, campaigns, and automations focused on member acquisition, engagement, and retention.
Collaborate directly with developers to improve app functionality, and user experience.
Helped grow and retain a global community of thousands of members.
Create and ghostwrite educational content, newsletters, articles, and marketing campaigns for company leadership.