Danielle Gray

• Provide training and coaching to the team, leveraging company provided programs.
• Analyze reporting to create and implement action plans to improve store KPI's.
• Ensure the LensCrafters team provides unsurpassed customer service
• Attract and hire highly engaged team members to ensure proper rostering and enhance the customer experience.
• Partner with the doctor to elevate the patient and customer experience and drive KPI's.
• Guide team to execute all operational, inventory, and visual tasks to guidelines flawlessly to ensure the best customer and patient experience.

• Strengthened work flow productivity by hiring, managing and developing top talent.
• Exceeded team goals and resolved issues by sharing and implementing customer service initiatives.
• Oversaw storewide merchandising benchmarks to maintain operational excellence.
• Developed and enforced operational improvements to reduce total losses.
• Oversaw inventory management through cycle counts, audits and shrinkage control.
• Enhanced customer satisfaction and store operations through relationship building and daily problem-solving.
• Corrected operational issues with process improvements.
• Improved store status by implementing process improvements and identifying performance gaps for corrective action.
• Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.

• Managed a top 30, $4M+ store across all divisions.
• Supports and maintains a staff of 40+ employees.
• Recruits, hires, and trains for a district compiled of 14 stores across the midwest.
• Demonstrates leadership among the district by consistently delivering top results.
• Interprets and implements program rollouts to optimize business results.
• Maintains exceptional visual merchandising standards on an 11,000 SQ FT selling floor.

• Business leader for a $3M top volume store.
• Creates a distinctive culture within the store by living the company core values.
• Responsible for maintaining and flexing payroll hours to support the business needs.
• Generates employee engagement by creating contests among associates as well as team building activities.
• Communicates vital feedback on product and inventory needs to properly support our specific clientele needs and capitalize on gross margin.
• Analyze customer shopping patterns and tendencies to reduce the stores vulnerability to shrink.
• Thorough knowledge of business law, computer skills, analysis of financial reports, employee scheduling, inventory management, and loss prevention.
• Recruiting, interviewing, hiring, and training new talent.
• Creates an ultimate shopping experience by listening, assessing customers needs, and suggesting specifically tailored product.

Delegating tasks and responsibilities to ensure productivity.

• Responsible for expanding a new international business in the US.
• Oversaw both US locations in Boston and Chicago.
• Maintained close business connections with the brands partners in Germany.
• Direct purchaser for US assortment.
• Design budgets for the US market and held employees accountable for stores performance.
• Hiring top talent to support both stores locations.
• Training, developing, and leading a team of entrepreneurs.

• Growing a 2.7M high-end apparel company, through clienteling, merchandising, and growing an exclusive team of product experts.
• Analyzing business reports and implementing knowledge to increase gross margin.
• Interviewing, onboarding, coaching, and developing to increase internal promotion and company objectives.

• Manages a $2.5M, top 20 company-wide store.
• Supports and maintains a staff of 40-65 employees through networking, recruiting, and maintaining relationships.
• Responsible for the district performance DOR.
• Conducts monthly conference calls with 14 store managers, linking selling behaviors to results.
• Demonstrates leadership among the district by consistently delivering top results and comp on our previous years sales and KPI's.
• Responsible for training/onboarding top talent for the district.

• Provides excellent customer service by promoting current and upcoming initiatives as well as The Limited credit card to increase profitability and more frequent visit patterns.
• Mapping and executing floorsets to increase profitability and aesthetics.
• Responsible for meeting the stores sales plan through coaching and training employees on how to excel in a sales culture, utilizing accountability and recognition.
• District credit captain- creates district contests and incentives, hold 16 store managers accountable for their credit results.
• Leads monthly conference calls to motivate, support, and inspire the district, speak to individual, district, region, and division results weekly on the district conference call.
• Executes an average of 60 multi-channel fulfillment sales daily in conjunction with storewide client servicing, merchandising, and maintaining a clean and visually appealing store.
• Processes and visually executes an average of 4000 units weekly.
• Maintains a healthy associate staff of 27-35 employees through networking, recruiting from the sales floor, and consistently interviewing qualified candidates.
• Conducts 90 day, quarterly, semiannual, and yearly reviews with every direct report and sets SMART goals based on strength and opportunities in order to support continual growth and improvement.
• Compliant with monthly self-audits to ensure operational expectations are in place.
• Analyze business opportunity and growth potential through resources provided, resulting in the improvement in year over year performance.

• Responsible for hiring, training, and development of employees for 14 stores.
• Analyzes financial performance to increase profitability, while maintaining and improving controllable costs.
• Meeting short-term and long-term goals by creating SMART action plans.
• Successfully turned around multiple underperforming stores.