Danny Hart

• Sportsbook P&L responsibility for Betway US
• Successfully transitioned from a 3rd party sportsbook to an in-house product.
• Commercial ownership of sportsbook data partners
• Key stakeholder for marketing and sportsbook product, including the addition of key sportsbook features
• Successfully developed and implemented sportsbook compliance and integrity processes
• Hired and managed the US trading team to maximize productivity while training staff on best practices and internal procedures
• Cultivated a high-performance culture within the organization by setting clear expectations for employees at all levels, providing regular feedback, and recognizing achievement.

Betway has established itself as a global gaming brand recognized around the world, providing entertainment across multiple product verticals. My role was to ensure the Sportsbook product met customer expectation and marketing spend.

• Assisted the Sports Director in delivering a strategy and vision for the Betway Sportsbook
• Motivate and coach 3rd party product teams, building sports scoreboards to support inplay products and a live score and results service found on the Betway platform.
• Sportsbook commercial management
• Launched a 24/7 racing product, a regular service from US and Indian racetracks joins our existing UK, Ire and SA product.
• Roadmap ownership
• As a stakeholder and subject matter expert, utilizing valuable experience to build a best in class sportsbook product, with particular focus on betting journeys and feature sets.
• Self-motivated, with a strong sense of personal responsibility.
• Excellent communication skills, both verbal and written.

Responsible for the trading strategy at Betway, to deliver an extensive sporting offer and to ensure the correct trading methods are applied at all times across the trading department.

• Building income generating business streams along with influencing and shaping the operating environment
• Oversaw the trading expansion into multiple office spaces around the world to provide 24/7 trading coverage.
• Collaborating with Marketing, IT and Customer Support to ensure sportsbook projects and tasks considered Trading requirements.
• Implemented training schedules within trading to increase the skill set within the department.
• Sourced and developed automated trading tools to improve the efficiency within the department.
• Chaired quarterly meetings to discuss KPI’s and to feedback business initiatives to senior management.
• Initiated a periodic competitor review to monitor the trading teams’ output.
• Annual performance reviews and setting SMART targets per team, Agree annual budgets and net revenue targets.

• Responsible for trading/compilation of European football leagues, adding specialized markets for the elite competitions.
• InPlay Trading.
• Implemented a training schedule for new starters on risk management and trading both pre-match and InPlay events.
• Periodic analysis of InPlay numbers to measure performance and define the optimal market offering.
• Developed profitable trading strategies by conducting thorough market analysis and identifying trends.
• Created weekly recaps and profit and loss information to senior traders.
• Monitored market trends and developed strategies to capitalize on potential opportunities.

• Odds compilation - UK soccer
• InPlay trading of UK sports
• Streamlined processes through implementation of automation tools, increasing productivity levels.
• Managed risk effectively for optimal client retention and profitability.
• Created detailed reports on trading performance for senior management review.

• Odds compilation and InPlay trading for a wide range of sports
• Risk Management
• Implemented staff training processes
• Created a semi-automated risk profiling tool which saved 20 hours per week across the trading desk
• Implemented a content schedule for the team to ensure the correct material was on display to support the sporting calendar.
• Established strong relationships with key stakeholders, including clients and suppliers, fostering a collaborative work environment.
• Adapted strategies based on real-time customer data analysis, minimizing losses
• Maintained up-to-date knowledge of industry trends, ensuring competitive advantage in the market.
• Contributed ideas for improvements during team meetings, leading to enhanced overall team performance.

• Trainee Deputy Manager - Assisting the branch manager to effectively manage the day-to-day operation
• Retail marketing
• Internal Courses - Health & Safety, Opening/Closing Shop Procedures, Manual Bet Settlement
• Relief Manager - Managing shops within the Kent county to cover rest days
• Branch Manager – Maidstone Kent, Shop Marketing, Staff Training processes designed for Deputy Managers and Cashiers, Responsible for Branch Net Revenue
• District Manager - Responsible for Net Revenue of 17 Betting offices in Kent and East Sussex, Branch Manager training, Rota management, Ensure the delivery of brand marketing within the area.
• Facilitated ongoing professional development opportunities for staff members, keeping them informed of the latest industry trends and best practices in retail management.
• Participated in ongoing professional development opportunities to enhance leadership skills and stay current on industry best practices for retail management.