Summary
Work History
Education
Skills
Timeline
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DARREL KRATT

Hillsdale,MI

Summary

Dynamic small business owner with a proven track record at Kratt Management, excelling in operations management and customer relations. Successfully developed strategic plans that drove financial growth and enhanced brand awareness. Skilled in contract management and relationship building, fostering strong client connections that resulted in increased customer satisfaction and repeat business.

Work History

Owner

Lakewood Flooring
1999 - 2024

Managed commercial and retail properties, focusing on security and theft prevention.

Owner

Kratt Management
1999 - 2024
  • Developed business plan outlining operational strategies and target market analysis.
  • Researched industry trends to identify potential opportunities for growth and expansion.
  • Established vendor relationships to ensure quality supply chain management.
  • Designed marketing materials to promote brand awareness and attract customers.
  • Negotiated contracts with suppliers for better pricing and terms, reducing overall costs for the business.
  • Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
  • Implemented marketing strategies to increase brand awareness and attract new customers.
  • Trained and motivated employees to perform daily business functions.
  • Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
  • Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
  • Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • Managed day-to-day business operations.

Education

BBA - Business Administration

Northwood University
Midland, Michigan, MI

MBA -

Western Michigan University
Kalamazoo, MI

Skills

  • Customer relations
  • Small business operations
  • Relationship building
  • Verbal and written communication
  • Business management
  • Operations management
  • Business administration
  • Contract management
  • Human resources
  • Competitive analysis
  • Accounting expertise
  • Profit and loss analysis
  • Business launch

Timeline

MBA -

Western Michigan University

Owner

Lakewood Flooring
1999 - 2024

Owner

Kratt Management
1999 - 2024

BBA - Business Administration

Northwood University
DARREL KRATT