David Bruce

• Manage deliver and merchandise Frito Lay inventory for 25+ retail locations. Build and maintain relationships with owners, managers and store staff. Prioritize merchandise location for optimal sales. Consistently achieve sales goals at 100% or higher.
• Managed inventory levels to ensure optimal product availability and reduce stockouts.
• Developed strong relationships with retail partners, enhancing brand visibility and loyalty.
• Analyzed sales data to identify trends, adjust routes, and maximize delivery efficiency.
• Streamlined delivery processes, resulting in improved route planning and reduced delivery times.
• Collaborated with management to implement promotional strategies that increased product sales in key accounts.

• On-air Afternoons, Production and Imaging Director – Northshore Broadcasting– WYLK-FM, WYLK-FM, WJSH-FM. Oversee commercial production and imaging for all stations, support sales staff to reach budget goals, conceive, write and produce all commercial production and station imaging for WYLK (Hot AC). Afternoon Drive host on WYLK-FM (Hot AC).
• Oversaw production schedules, ensuring timely delivery of on-air content.
• Implemented process improvements, enhancing operational efficiency and reducing waste.
• Led cross-functional teams in the execution of high-stakes broadcast projects.
• Developed training programs for staff, fostering skill advancement and team cohesion.
• Trained staff in operation and upkeep of equipment.
• Evaluated emerging technologies trends potentially beneficial company's long-term success integrating them where appropriate into existing operations.
• Coordinated with sales and marketing departments to align production goals with market demand forecasting.
• Managed a team of production staff, providing guidance, training, and performance evaluations to foster professional growth.

On-air Mid-days, Production and Imaging Director – Alpha Media – Palm Beach WRMF-FM, WEAT-FM, WTRK-FM,WMBX-FM/HD, WFTL-AM, WMEN-FM. Oversee commercial production and imaging for six stations, support sales staff to reach budget goals, conceive, write and produce all commercial production and station imaging for WRMF.

• Oversaw production schedules, ensuring timely delivery of on-air content.
• Led cross-functional teams in the execution of high-stakes broadcast projects.
• Developed training programs for staff, fostering skill advancement and team cohesion.
• Established quality control protocols to maintain broadcasting standards and compliance.
• Coordinated budget management, aligning resources with production needs and goals.
• Trained staff in operation and upkeep of equipment.
• Evaluated emerging technologies trends potentially beneficial company's long-term success integrating them where appropriate into existing operations.