Summary
Overview
Work History
Education
Skills
Timeline
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David Jacobs

Woodstock,IL

Summary

Highly experienced media executive with a vast background in media management,sales and advertiser/client placement. Creative marketing strategist. Dedicated team leader and builder.

Overview

26
26
years of professional experience

Work History

Longform Sales Manager

T Media Sales
Los Angeles , CA
10.2023 - 12.2024
  • Manager of long-form and mid-form ad sales for a television rep firm.
  • Exclusively responsible for sales on six national diginet properties.
  • Negotiated and sold over $20 million annually.
  • Exceeded budget by 10% in fiscal year 2024.

Senior Vice President of Media

Time Life/Direct Holdings Global, Inc.
Fairfax, Virginia
06.2005 - 01.2023
  • Led in-house local and network DRTV media buying, management and analytics team as well as the management of outside agencies
  • Responsible for over $500 million in local and network DRTV media booking and management in career at Time Life
  • Worked closely with Product Development/Marketing team to render advice and input on future projects

Director of Media

Koeppel Direct, Inc
Dallas, Texas
01.2002 - 05.2005
  • Planned, purchased and managed Longform and Shortform local and network television media for direct response advertising agency
  • Oversaw division responsible for over $50 million in annual media spend

Manager of National Sales

Pax Television Network
Chicago, Illinois
05.1999 - 12.2001
  • Managed television ad sales team that was the number one revenue generator for national broadcast network
  • Exclusively sold and managed over $60 million in network and local inventory annually, exceeding sales goals each year
  • Reported directly to the President of Pax while acting as interim Vice President of Sales

Education

BS - Speech Communications

Syracuse University
Syracuse, NY

Skills

  • Management
  • Critical thinking
  • Analysis
  • Negotiation
  • Diplomacy
  • Relationship building
  • Written and verbal communications

Timeline

Longform Sales Manager

T Media Sales
10.2023 - 12.2024

Senior Vice President of Media

Time Life/Direct Holdings Global, Inc.
06.2005 - 01.2023

Director of Media

Koeppel Direct, Inc
01.2002 - 05.2005

Manager of National Sales

Pax Television Network
05.1999 - 12.2001

BS - Speech Communications

Syracuse University

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