Summary
Overview
Work History
Education
Skills
Timeline
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Denise Zogbi

Denise Zogbi

Timberlake,NC

Summary

Dedicated sales professional and leader with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

14
14
years of professional experience

Work History

Marketing Coordinator

Lenovo
06.2022 - Current
    • Created and managed marketing budgets to monitor expenditures, control costs and increase ROI.
    • Improved website visibility through development and implementation of SEO strategies.
    • Used online and offline marketing to generate leads, increase visibility and drive sales growth.
    • Continually maintained and improved company's reputation and positive image in markets served.
    • Tracked and reported on marketing campaign responses.
    • Established relationships with key stakeholders and media outlets to secure press coverage and increase rapport and trust.
    • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
    • Coordinated with design and media teams to develop high-quality creative assets.
    • Created and managed social media campaigns to increase brand engagement.
    • Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
    • Launched successful digital marketing campaigns that achieved goals for increased website traffic.

Educator

EDUCATOR | lululemon
07.2019 - Current
    • Created exceptional customer service and guest experience.
    • Responsible for engaging and connecting with guests, shared top-quality product education, and spoke authentically about lululemon's community and culture.
    • Worked with the leadership team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
    • Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases.
    • Answered customer questions about sizing, accessories, and merchandise care.
    • Managed returns, exchanges and refunds in accordance with store policy.
    • Built relationships with customers and community to promote long term business growth.
    • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
    • Engaged with customers to build rapport and loyalty.

MIRROR LEAD

lululemon | Durham
08.2021 - 06.2022
  • Educated guests and potential MIRROR Members on the lululemon MIRROR and drives local traffic into the store through private appointments, community events, social media and influencer engagement.
  • Built local community relationships to product test and drive awareness of the lululemon MIRROR
  • Collaborated and worked with lululemon and the MIRROR leadership team to develop new store strategies and tactics to drive business results
  • Engaged in sales conversations with guests in-store to drive purchases, build awareness and acquire new MIRROR Members
  • Followed up with Potential MIRROR members
  • Participated in ongoing Mirror training and updates on the latest product features or changes to the MIRROR Member Experience
  • Generated potential MIRROR Member leads and sales to meet and exceed goals
  • Lead by example by providing MIRROR product education to the store team
  • Analyzed the business and takes necessary actions to drive sales and is able to speak to business metrics/trends.
  • Directed and supervised team of 50 engaged in training and sales development.

KEY LEADER

lululemon
09.2020 - 08.2021
  • Worked directly with store managers and the Leadership Team to create annual market community strategy that drive business results in store
  • Lead new relationships and built upon authentic relationships with ambassadors, influencers and brands
  • Tracked and measured impact of tactics and actions (including storytelling, partnerships, guest sentiment, awareness/buzz and traffic)
  • Passionately lead and educated on product, community and culture on the retail floor and in the community
  • Took a stand as an advocate for lululemon's values and guest experience
  • Oversaw the execution on of certain deliverables on the Manager 80/20 checklist
  • Assisted with scheduling, interviewing and other administrative tasks to boost success successful store.
  • Evaluated staff performance and provided coaching to address inefficiencies.
  • Evaluated customer needs and feedback to drive product and service improvements.
  • Listened to and addressed customer concerns using creative problem-solving in accordance with company guidelines.
  • Developed professional relationships to improve retention of key customers.
  • Counted registers and cleaned and secured shop at end of shift.
  • Was present on the retail floor encouraging and energizing staff
  • Acted as a coach to Educators and played a hands-on roll in their development.
  • Optimized customer experience by delivering superior services and effectively troubleshooting issues

OWNER/MANAGER

Campaneria Ballet School
02.2017 - 05.2019
    • Owned and operated a successful Ballet/Dance School of 150 students
    • Completed all scheduling and registration, responsible for all communication with staff and registrants, managed all customer service and guest experience opportunities, and tracked all billing and book keeping tasks
    • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
    • Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
    • Managed day-to-day business operations.
    • Trained and motivated employees to perform daily business functions.

TEACHER

Wake County Public Schools
08.2009 - 02.2017
  • Graded and evaluated student assignments, papers, and course work.
  • Registered student progress and attendance on database to enable tracking history and maintain accurate records.
  • Participated in department meetings to provide input to colleagues about student achievement and improvement.
  • Supported student teachers by mentoring on classroom management, lesson planning, and activity organization.
  • Created and developed lesson plans to meet students' academic needs.
  • Helped students explore concepts with engaging, learning-focused activities.
  • Supported student physical, mental, and social development using classroom games and activities.
  • Conducted evaluations to measure performance and progress of students, providing guidance for areas requiring improvement.
  • Incorporated exciting and engaging activities to achieve student participation and hands-on learning.
  • Designed detailed learning plans for struggling students based on test, homework and assignment records.
  • Developed and implemented classroom routines to address varying student needs.
  • Worked with staff members and teachers to design comprehensive and individualized plans to optimize student education.
  • Completed student progress reports mid-term to notify students and parents of strengths and areas of improvement.
  • Participated in parent teacher conference to discuss developments of students and increase support.
  • Communicated frequently with parents, students, and faculty to provide feedback and discuss instructional strategies.
  • Worked cooperatively with other teachers, administrators, and parents to help students reach learning objectives.

Education

Master of Science - Reading

Hofstra University
Hempstead, NY
05.1990

Bachelor of Science - Education

George Washington University, The
Washington, DC
05.1988

Skills

  • Active listening
  • Agility
  • Mindful Communication
  • Authentic Connector
  • Sales Expertise
  • Time Management
  • Staff Management
  • Team Leadership
  • Teamwork and Collaboration
  • Brand Development

Timeline

Marketing Coordinator

Lenovo
06.2022 - Current

MIRROR LEAD

lululemon | Durham
08.2021 - 06.2022

KEY LEADER

lululemon
09.2020 - 08.2021

Educator

EDUCATOR | lululemon
07.2019 - Current

OWNER/MANAGER

Campaneria Ballet School
02.2017 - 05.2019

TEACHER

Wake County Public Schools
08.2009 - 02.2017

Master of Science - Reading

Hofstra University

Bachelor of Science - Education

George Washington University, The

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Denise Zogbi