Devon I. Libby

• Designed and implemented social media content and strategy for a global aerospace and technology corporation.
• Developed marketing content such as blogs, promotional materials, and advertisements for social media.
• Monitored online presence of company's brand to engage with users and strengthen customer relationships.
• Designed and implemented social media strategies to align with business goals.
• Analyzed and reported social media metrics to executive team.
• Developed and managed content calendars for each platform to establish timely and relevant posts.
• Collaborated with cross-functional team members to develop creative campaigns for social media platforms.
• Conducted research to determine current benchmark trends and audience preferences.
• Conducted media training for company executives and business leaders.

• Managed 501(c)3 non-profit for DigitalGlobe Inc., giving grants and scholarships for research and academic purposes to universities and non-governmental organizations
• Managed executive board of directors, legal, accounting, staff and volunteers
• Managed intake of all applications
• Created marketing materials and maintained website
• Event execution and management

• Planned and implemented effective communications strategy
• Partnered with top-tier media organizations (AP, Reuters, NYT, Washington Post, CNN, etc.) to distribute business content for news articles
• Assisted in managing internal and external brand guidelines
• Coached existing and new internal subject matter experts and thought leaders to advocate and amplify strategic corporate messaging
• Event management (meetings, guest speakers, external events, tradeshows)