Devon Tompkins
Lake Oswego
Summary
Consumer-obsessed merchandising and retail leader with 15+ years of experience driving omni-channel assortment strategies across global athletic and lifestyle brands including Nike, lululemon, and Levi Strauss & Co. Proven track record leading merchandising teams, curating premium assortments, and translating consumer and marketplace insights into profitable retail strategies that drive revenue, margin, conversion, and brand heat.
Deep expertise in physical retail environments, franchise management, in-season business management, and cross-functional leadership across Planning, Allocation, Visual Merchandising, Retail Brand, Store Operations, and Digital. Recognized for building strong teams, developing talent, and creating consumer-first assortments that balance brand vision with commercial performance.
Overview
20
20
years of professional experience
Work History
Senior Manager, Merchandising Kids NSO Direct
Nike, Inc.
Beaverton, OR
09.2025 - Current
- Led cross-functional teams to implement strategic initiatives, enhancing operational efficiency and brand alignment.
- Partnered on marketing strategies that increased market share and customer engagement with end-in-mind assortments.
- Mentored junior buyers, fostering professional growth and improving team performance across multiple departments.
- Collaborated with executive leadership to define long-term vision and strategic objectives for growth initiatives.
- Analyzed market trends to inform product development, ensuring alignment with consumer needs and corporate goals.
Senior Manager, Merchandising Kids, Accessories
Nike, Inc
Beaverton, OR
09.2024 - 09.2025
- Led cross-functional teams to drive strategic initiatives and enhance operational efficiency across channels.
- Developed and implemented performance metrics to improve productivity across merchandising triad.
- Mentored junior buyers, fostering leadership skills and enhancing team collaboration.
- Analyzed market trends to inform product development strategies and align with consumer needs.
- Provided strong leadership to enhance team productivity and morale.
Head of Global Product & Merchandising - Olympic Apparel
Lululemon
Portland, USA
01.2022 - Current
- Recruited to Drive the Product Creation & Merchandising vision & team for Athlete & Retail Olympic product as well as develop Omni-channel strategies in alignment with the Global Product vision while owning Athlete Insights & Hindsight's globally.
- Established Retail strategy inclusive of segmentation, consumer-centric assortments, financial plans, pricing & Go-To-Market storytelling.
- Own Global Merchandising and Product creation strategy and ensure maintenance of In-store and Digital Merchandising assortments in collaboration with VM, Store Operations and Digital
- Established strategy for Olympic product beyond the Athlete to highlight the brand innovation in Retail.
- Lead & Drive Retail Product Strategy with relevant, curated assortments and buys
- Responsible for sales, margin, profitability and inventory productivity goals across all channels.
- Managed team of merchants to build strong product assortments and storytelling across segmentations.
Global & Regional Merchandising Manager – Women's Tops
Lululemon
Vancouver, CANADA
12.2018 - 07.2022
- Recruited to own the merchandise strategies and roadmap for the season across all women's tops classes.
- Drive the creation, management and execution of the global product assortment by effectively leading my team in collaborations and partnerships with the Product, Brand/Marketing, Planning and Guest Experience teams.
- Oversee a team of global merchants and inspire, coach, & guide the team members to develop their skills and deliver on business priorities.
- Accountable for defining class strategies based on short range product strategy (2-5 yrs) & creating global seasonal merchandise strategies & roadmap for the season.
- Partner with Brand & Creative partners to execute global product strategies.
- Responsible for leading the team in building the architecture of the assortment in collaboration with design and product development team & delivering the global merchandising strategy to the regional teams.
- Built strategic vision for franchise and product lifecycle.
- Developed Omni channel approach with assortment plans to deliver KPI targets against brand & department financials, capacity targets & guest profiles.
- Collaborate with Planner Leaders to execute seasonal regional buys against global product & financial goals.
- Throughout each buy cycle, partner with VM, Digital, & Store Planning to inform & execute against initiatives.
- Manage team’s product flow & support in OTB conversations to align with planning on financial targets.
- Weekly in-season management based on inventory composition, allocations, chase orders & oversee markdown management.
Global Merchant Product Creation – Women's Tops - Graphics & Knits
Levi Strauss & Co
San Francisco, USA
01.2016 - 01.2018
- Led cross-functional product triad in developing consumer and market relevant, category-leading product for the Levi’s women’s tops & Icons business using consumer, customer, trends & competitive intelligence that delivered against strategic, financial and brand equity objectives.
- Developed global product strategy for women’s knits resulting in triple digit growth, and contributive revenue.
- Informed and implemented branding and logo strategies in women’s graphic tee category.
- Interpreted and incorporated local brief requirements in developing a global product range.
- Identified quick-to-market business opportunities and drove development of quick response Products.
Global Merchant Product Creation – Men's Icons 501 & Trucker Jacket
Levi Strauss & Co
San Francisco, USA
01.2013 - 01.2017
- Developed global product strategy for Icons, 501 and Trucker Jacket contributing $700m in annual revenue.
- Informed and implemented brand strategies with franchise management in Icons category.
Global Merchandising Assistant Product Creation – Men's Denim & Non-Denim Bottoms
Levi Strauss & Co
San Francisco, USA
01.2011 - 01.2013
- Recruited to be a part of the re-organization to a global/regional merchandising model, centralizing all product creation back to San Francisco Headquarters.
- Worked through brand and product transformation & a product “clean up” of the globe.
Associate Buyer | Digital – Designer Footwear
Saks Fifth Avenue
New York, USA
01.2010 - 01.2011
- Assisted in developing strong vendor partnerships with 70+ vendors.
- Managed receipt flow and actual to planned receipts for open to buy.
- Provide information for the development of the merchandise strategy and assist in product selection and key item development.
Assistant Buyer | DTC Nike Stores Apparel & Footwear
Nike, Inc
Beaverton, USA
01.2007 - 01.2010
Merchandising Coordinator | Nike Factory Stores Apparel & Footwear
Nike, Inc
Beaverton, USA
01.2006 - 01.2007
Education
BS - Merchandising
Oregon State University
Corvallis, USA01.2006
Executive Program - Merchandising
Paris American Academy
Paris, France01.2005
Skills
- Product Creation
- Product Merchandising
- Franchise Management
- People/Culture Builder
- Team Leadership
- Brand Communications Strategy
- New Product Launches
- Market/Consumer Expertise
- Cross-Functional Leadership
- Presentation Excellence
- Business Analysis & Assessment
- Innovation & Enthusiasm
Websites
Timeline
Senior Manager, Merchandising Kids NSO Direct
Nike, Inc.
09.2025 - Current
Senior Manager, Merchandising Kids, Accessories
Nike, Inc
09.2024 - 09.2025
Head of Global Product & Merchandising - Olympic Apparel
Lululemon
01.2022 - Current
Global & Regional Merchandising Manager – Women's Tops
Lululemon
12.2018 - 07.2022
Global Merchant Product Creation – Women's Tops - Graphics & Knits
Levi Strauss & Co
01.2016 - 01.2018
Global Merchant Product Creation – Men's Icons 501 & Trucker Jacket
Levi Strauss & Co
01.2013 - 01.2017
Global Merchandising Assistant Product Creation – Men's Denim & Non-Denim Bottoms
Levi Strauss & Co
01.2011 - 01.2013
Associate Buyer | Digital – Designer Footwear
Saks Fifth Avenue
01.2010 - 01.2011
Assistant Buyer | DTC Nike Stores Apparel & Footwear
Nike, Inc
01.2007 - 01.2010
Merchandising Coordinator | Nike Factory Stores Apparel & Footwear
Nike, Inc
01.2006 - 01.2007
Executive Program - Merchandising
Paris American Academy
BS - Merchandising
Oregon State University
ACHIEVEMENTS
Levi’s Excellence Award for Product Innovation & Quick to Market Response for the Levi’s 49ers Launch, Forbes Magazine Top Sports Money Recognition for Levi’s Product Partnership with NFL, Levi’s Excellence Award for Women’s Tops Growth
PERSONAL
- Having grown up in The Bay Area, California I am an avid Bay Area sports fan. I have a passion for the 49’ers, the Golden State Warriors, the Oakland A’s, & the Stanford Cardinals.
- I’ve been lucky to have an abundance of international travel and live in various countries such as Canada, France, Italy, Mexico, and The Netherlands, as well as working in an international environment.
- I’ve managed teams from various cultural backgrounds; I value this & how it drives an intersection of culture, fashion, lifestyle & all things Creative & Innovative.
- I am a mom to two energetic & charismatic boys, & I love spending time with my family.