Visionary Director of Operations & Competency with over 16 years of IT experience, including 7+ years of hands-on and strategic leadership in the Salesforce ecosystem. Deep cross-cloud expertise in Sales Cloud, Service Cloud, Experience Cloud, CPQ, and DevOps with a proven track record of building scalable teams, delivering complex enterprise solutions, and aligning CRM strategy with business goals.
- Salesforce Practice Leadership: Built and scaled a 50+ member Salesforce competency in a startup environment. Designed structured learning paths for Admins, Developers, and CPQ/Cloud specialists, fostering real-world project readiness and delivery excellence.
- Cross-Cloud Delivery Expertise: Delivered enterprise-wide implementations across Sales Cloud (lead-to-cash), Service Cloud (omnichannel, knowledge, digital engagement), Experience Cloud (external portals), and CPQ (volume-tiered, usage-based, amendments) tailored to global business models.
- Einstein & Agent Productivity: Implemented AgentForce and Einstein AI features like Bots, Case Classification, and Next Best Action to drive automation, improve triage, and increase agent efficiency.
- Platform & Security Architecture: Strong command of data security modeling, Lightning Flows, Dynamic Forms, and release impact assessments to improve UX and maintain platform integrity. Managed MFA, SSO, and Hyperforce transitions for secure, compliant environments.
- DevOps & CI/CD Governance: Managed robust Copado CI/CD pipelines, ensuring smooth deployments, rollback readiness, and minimal business disruption across environments.
- Hands-on Technical Expertise: Proficient in Apex (Triggers, Classes, Batch), REST/SOAP APIs, and integration design. Extended platform functionality through custom development and scalable architecture patterns.
- Trusted Executive Partner: Served as Single Point of Contact (SPOC) and advisor for CXO-level stakeholders, driving alignment between technical execution and business strategy across multiple high-visibility programs.