Doreen Custodio
Foster City,CA
Summary
Experienced sales professional with proven ability to drive revenue growth and build lasting client relationships. Strong focus on team collaboration and achieving results, adapting seamlessly to changing needs. Expertise in strategic account management, client negotiations, and market analysis. Renowned for reliability, communication skills, and results-driven mindset.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Account Executive
Trimark USA
01.2011 - Current
- Managed national accounts as an account executive, consistently increasing business year after year to $10.5M annually this year with a high GMR average of over 30%
- Developed and maintained strong client relationships to drive account growth.
- Identified and pursued new business opportunities through strategic networking.
- Cultivated strong relationships within the industry to drive sales and foster client loyalty
- Demonstrated expertise in both smallwares and equipment to effectively meet client needs
- Implemented strategic sales tactics to exceed revenue targets
- Collaborated with cross-functional teams to deliver exceptional customer service and support
- Trained and mentored junior team members on sales techniques and processes.
- Negotiated contracts and pricing agreements to maximize profitability.
General Manager
Rocket Restaurant Resource
02.2010 - 12.2010
- Established and managed a new brick and mortar dealership location, overseeing all operations
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Facilitated dealer participation in buying group to enhance purchasing power
- Implemented sales management strategies to drive revenue and meet targets
- Collaborated with team to optimize purchasing processes and inventory management
- Formulated policies and procedures to streamline operations.
- Interacted well with customers to build connections and nurture relationships.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Territory Sales Representative
East Bay Restaurant Supply, Inc.
05.1997 - 02.2010
- Developed and maintained relationships with hotels, restaurants, and corporate clients
- Specialized in corporate and private education dining services
- Traveled nationally to attend openings and events, gaining exposure to various dining establishments
- Conducted sales presentations and negotiations with potential clients
- Collaborated with cross-functional teams to meet client needs and exceed sales targets
- Utilized strong communication and interpersonal skills to build rapport with clients and drive sales opportunities
Education
Bachelor's of science degree - Management/Marketing
San Francisco State University
San Francisco, CA06.1985
Skills
- Customer service
- Communication skills
- Leadership
- Sales
- Food service equipment and supply
- Project Management
- Consultative Selling
- Relationship building and management
Certification
Certified Foodservice Professional, Level 2
Timeline
Account Executive
Trimark USA
01.2011 - Current
General Manager
Rocket Restaurant Resource
02.2010 - 12.2010
Territory Sales Representative
East Bay Restaurant Supply, Inc.
05.1997 - 02.2010
Bachelor's of science degree - Management/Marketing
San Francisco State University
Awards
Consistently receive highest top line and gross profit sales awards within my division.