Drew Galang

Oversee and manage the Digital department at RedRock Strategies.

• Hire and train new employees.
• Oversee 20+ clients and manage strategists, copywriters, graphic designers, and ad experts.
• Planning and implementation of all ad buys and media plans.
• Consult on digital advertising, email marketing, and online fundraising for numerous political campaigns and organizations.
• Set goals for our team of strategists and help them test, optimize, and streamline digital marketing efforts.
• Analyze data and research new technology to ensure our clients are getting the best ROI possible for a range of projects.
• Lead all of our clients’ digital fundraising efforts, utilizing digital advertising across Facebook, Google, Twitter, and other platforms to identify potential donors and generate leads.

• Managed a team of 20 employees to deliver digital ads, email copy, social media content, graphics, and more to 30+ clients.
• Developed ad plans, email marketing strategies, and fundraising projections for clients.
• Hired and trained new employees and worked with them to develop their skills and satisfy client needs.
• Personally managed digital operations for two high-profile US Congressmen and raised over $8.4 million utilizing digital advertising, email, and SMS campaigns.

• Worked with 6 different US Congressional campaigns to meet their digital marketing and communication needs.
• Wrote ad copy, mass email copy, press releases, and P2P text message copy.
• Developed daily and weekly social media content to engage supporters.
• Collaborated with a team of graphic designers and copywriters to deliver assets to clients.

• Worked closely with National Political Directors to develop digital ads, mailers, TV ads, and social media content.
• Collaborated with 8 different state teams to meet their advertising and digital outreach needs.
• Provided targeted audiences, walk books, and potential targets to state teams using i360 and GOP Data Center.

• Worked closely with the candidate and campaign manager to plan fundraising events, media appearances, public speeches, and campaign events.
• Coordinated with the digital marketing team on ads, social media content, website development, and voter outreach.

• Assisted the Chairman and the Executive Director on data projects and outreach efforts.