Derek Willard
San Francisco,CA
Summary
Highly analytical Business Analyst with expertise in identifying business needs, solving problems, and driving growth through strategic planning and effective communication. Proficient in data analysis, project management, and implementing innovative strategies for operational efficiency improvements.
Overview
14
14
years of professional experience
Work History
Business Analyst
HD - Pro Referral
Dublin, CA
06.2018 - 08.2024
- Defined product success metrics and processes for client network
- This allows for targeted and streamlined re-engagement efforts resulting in a 42% reduction in low-engaged Pros
- Created communications strategy and compiled HTML for e-mails to Pro customers, resulting in average of 15 basis point increase across e-mail engagement
- Analysis and process creation for targeted/higher converting recruitment efforts
- This allowed support center agents to increase call efficiency and improved Pro recruitment by over 80% v.LY (2023)
- Review, analysis, and optimization of onboarding processes
- Process created to ease compliance requirements without compromising integrity
- The reduced friction in onboarding resulted in 40% fewer document rejections.
Field Operations
HD - Pro Referral
Foster City, CA
02.2016 - 06.2018
- Built roadmap & strategy for internal associate training content
- Scripting and direction for any internally facing training videos
- Created process for field visits & training execution resulting in immediate increases in recruiting and lead generation engagement
- Conducted analysis, defined processes, and strategized top targets for lead growth, resulting in growth for new and existing service categories.
Assistant Manager
The Home Depot
Daly City, CA
08.2010 - 08.2013
- Achieved a 16% boost in department sales by effectively managing and optimizing inventory worth 12 million dollars.
- Supported the professional development of team members through the creation of individualized development plans.
- Planned, supervised, and coordinated daily operations for a team of 16 employees.
Education
Bachelor of Arts - Communications
San Francisco State University
San Francisco, CA07-2025
SQL Fundamentals -
04.2020
Skills
- Workflow Analysis
- Data Analysis
- CRM Systems
- Microsoft Office Suite
- HTML and CSS
- Pivot tables
- Operations Management
- Search Engine Optimization
- Forecasting and planning
- Process Optimization
- Data Mapping
- KPI Tracking
Timeline
Business Analyst
HD - Pro Referral
06.2018 - 08.2024
Field Operations
HD - Pro Referral
02.2016 - 06.2018
Assistant Manager
The Home Depot
08.2010 - 08.2013
Bachelor of Arts - Communications
San Francisco State University