Earl Guinter
Savage,MN
Summary
Strategic and creative leader with a focus on accomplishing projects by effectively communicating the big picture vision to team members, driving actionable and measurable results. Collaborates with business partners to develop innovative solutions that lead to outstanding outcomes. Proactively tackles challenges, helps clients succeed, and accelerates project completion. Decision-making process rooted in sound process improvement and analytical skills. Recognized for consistently delivering solid results and mentoring individuals and teams to exceed expectations. Highly respected for commitment to excellence in quality, work ethic, and leadership. Currently seeking senior sales, marketing, and business leadership roles to contribute to the development of a strong, innovative brand and sales strategy for achieving company success.
Overview
29
29
years of professional experience
Work History
Business Development Manager
Carlson Print Group
08.2018 - Current
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Generated new business with marketing initiatives and strategic plans.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
- Implemented CRM tools to better track sales opportunities and customer interactions.
- Optimized operational processes for cost savings, analyzing existing procedures and implementing improvements.
Vice President - Sales & Marketing
Crawford Industries
01.2012 - 07.2018
- Serve as a creative solutions specialist leading Sales and Marketing team members, developing and maintaining customer projects
- Measure projects against capabilities and cost in balance with customers' expectations
- Analyze sales trends in order to identify customers who will benefit from our expertise, in addition to evaluating current customers' sales and how to help them anticipate growth and service-related opportunities
- Work with executive colleagues to continue to increase sales and profitability in the retail packaging market
- Implement new lead generation programs using social media, trade publications and magazine advertisements, and emails
- Expand product brand awareness to existing customers and new markets using trade shows, telemarketing campaigns, social media, and e-mail marketing to drive new customers to websites to convert to proposals and sales
- Design and author all sales literature, website content, and blogs
- Serve as executive leader directing operations, profitability, hiring decisions, sales training, goal-setting, project supervision, and performance reviews for a staff of 16 people
- Collaborate with owners and executive in strategic planning and setting business objectives
- Implement and maintain pricing structure for corporate quoting system, developing price charts, and pricing modules
Marketing Director
Crawford Industries
01.1996 - 01.2012
- Implemented annual marketing plans for strategic partners and outlined advertising and public relations goals
- Managed and monitored advertising and promotional campaigns
- Prepared marketing and pricing information materials for sales force and customer service
- Created new products to showcase the company's new technologies and ingenuity
- Initiated direct marketing programs from creative concept, production, and implementation
- Coordinated a team of customer service and telesales personnel, which interfaced directly with customers
- Created and initiated marketing materials, advertisements, and web content
- Developed and implemented organizational plans to fulfill project mission
Education
Master of Science - Biblical Studies
Clarks Summit University
Clarks Summit, Pennsylvania01.1990
Bachelor of Science - Bible
Clarks Summit University
Clarks Summit, Pennsylvania01.1985
Skills
- Team leadership
- Business development and planning
- Decision-making
- Relationship building and management
- Strategic planning
- Team collaboration
- Sales presentations
- Mentoring and coaching
- Goals and performance
- CRM management
Websites
Timeline
Business Development Manager
Carlson Print Group
08.2018 - Current
Vice President - Sales & Marketing
Crawford Industries
01.2012 - 07.2018
Marketing Director
Crawford Industries
01.1996 - 01.2012
Bachelor of Science - Bible
Clarks Summit University
Master of Science - Biblical Studies
Clarks Summit University
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