Edson Mairena
Bayonne,NJ
Summary
Dynamic marketing and operations professional with a proven track record at DAYMA Marketing and Spectrum Brands, enhancing brand visibility and streamlining operations. Excelled in relationship management and Microsoft Office Suite, achieving significant improvements in customer engagement and operational efficiency. Skilled in leveraging social media expertise and logistical acumen to drive market growth and customer satisfaction. Flexible hard worker ready to learn and contribute to team success. Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Experienced in customs process and freight consolidators, courier in Honduran customs for DHL, UOS and FedEx.
Experience in handling audio and video equipment, repair and assembly of computer systems, installation and management of software.
Overview
12
12
years of professional experience
Work History
Brand Representative
DAYMA marketing
Tegucigalpa, Honduras
12.2022 - 12.2023
- Organized promotional events such as tradeshows, conferences, and webinars.
- Cultivated relationships with potential customers through direct marketing activities.
- Prepared detailed reports on customer feedback, sales performance, competitive analysis.
- Managed public relations initiatives such as press releases, interviews.
- Represented the company at various trade shows, conferences, expositions.
- Organized and carried out promotional events, set up and tore down event sites and interacted with customers.
Coordinator, Public Relations and Marketing
Spectrum Brands Distribuidora Rayovac Honduras.
San Pedro Sula, Honduras
04.2016 - 08.2019
- Developed and implemented public relations campaigns to increase brand awareness.
- Coordinated with external vendors to design promotional materials such as brochures and flyers.
- Conducted market research activities to identify customer needs and preferences.
- Organized trade shows and special events for customers and prospects.
- Prepared reports on marketing performance metrics such as reach, engagement rate, conversion rate.
- Maintained relationships with media outlets by responding to inquiries promptly.
- Analyzed competitor strategies in order to develop effective countermeasures.
- Participated in brainstorming sessions with team members to generate innovative ideas.
- Created presentations for internal meetings regarding marketing initiatives.
Operations Assistant
ELCA Customs Agency and Freight Consolidators
Tegucigalpa, Honduras
02.2012 - 06.2015
- Provided administrative support to the Operations Manager by preparing reports, documents and presentations.
- Coordinated the delivery of products or services to customers in a timely manner.
- Monitored inventory levels, tracked orders and assisted with purchasing decisions.
- Assisted in developing and implementing operational strategies to ensure efficient operations.
- Utilized software programs such as Excel, Word, Access, for data entry, analysis and reporting purposes.
- Resolved customer inquiries promptly while maintaining a high level of customer satisfaction.
- Identified internal problems and recommended solutions to upper management.
Education
Certificate - Procurement And Logistics
Disaster Ready
Online02-2023
Certificate of Technical Studies - Logistics And Supply Chain Management
Ntional Institute For Vocational Training
Tegucigalpa, Honduras03-2022
Certificate - Social Media Marketing
National Institute of Vocational Training
Tegucigalpa, Honduran.11-2021
Certificate - Effective Management of Purchases
National Instirute of Vocational Trainig
Tegucigalpa, Honduras.11-2021
Certificate - Marketing
National Institute For Vocational Training
Tegucigalpa, Honduran.02-2021
Certificate - Customer Services
National Institute For Vocational Training
Tegucigalpa, Honduran06-2020
Bachelor in Electronic - Information And Communication Technology
Institute Technician in Electricity And Electronic
Tegucigalpa, Honduras12-2012
Certificate - Informatics
Cybernet School
Tegucigalpa, Honduran10-2007
Lenguage - English-as-a-Second-Language Education
Honduran Institute of Inter American Culture
Tegucigalpa, Honduran07-2007
Skills
- Product Demonstrations
- Social media expertise
- Social Media Management
- Relationship Management
- Communication Skills
- Sales
- Floor operations and displays
- Promotional awareness
- Strong interpersonal skills
- Conflict resolution techniques
- Strong presentation skills
- Adobe Photoshop experience
- Inventory Control
- Logistics and Transportation
- Delivery Documentation
- Loading and unloading
- Package handling
- Courier training
- Customer Service
- Paperwork Processing
- Document Control
- Microsoft PowerPoint
- Customer Relations
- Microsoft Office Suite
- Promotional support
- Retail Marketing
- Shipping procedures understanding
- System Upgrades
- Remote Support
- Computer configurations
- Software Installation
- Printers and Peripherals Installation
- PC refurbishment
- Hardware Configuration
- Technical Support
- Network component installations
- Device configuration
- Software Licensing
- Hardware and software installation
Languages
Spanish
First Language
English
Intermediate
B1
Timeline
Brand Representative
DAYMA marketing
12.2022 - 12.2023
Coordinator, Public Relations and Marketing
Spectrum Brands Distribuidora Rayovac Honduras.
04.2016 - 08.2019
Operations Assistant
ELCA Customs Agency and Freight Consolidators
02.2012 - 06.2015
Certificate - Procurement And Logistics
Disaster Ready
Certificate of Technical Studies - Logistics And Supply Chain Management
Ntional Institute For Vocational Training
Certificate - Social Media Marketing
National Institute of Vocational Training
Certificate - Effective Management of Purchases
National Instirute of Vocational Trainig
Certificate - Marketing
National Institute For Vocational Training
Certificate - Customer Services
National Institute For Vocational Training
Bachelor in Electronic - Information And Communication Technology
Institute Technician in Electricity And Electronic
Certificate - Informatics
Cybernet School
Lenguage - English-as-a-Second-Language Education
Honduran Institute of Inter American Culture
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