Elena Caplan
Summary
Resourceful team player with experience with common software applications and social media platforms. Well-versed in business organization and strategies for successfully modernizing workplaces. Skilled at project support with proven history of solutions-oriented problem-solving.
Overview
3
3
years of professional experience
1
1
Certification
Work History
President
Appalachian State Hall Council
2021.08 - 2022.05
- Handled spending money for Hall Council and ensured all allocated funds were used up as needed
- Recruited new members for Hall Council and briefed new members on position requirements
- Oversaw all Hall Council events and discussed future issues and changes with Hall Council members
- Created new marketing materials for hall events and sent emails to students with further details
Social Media Committee Officer
American Marketing Association
2023.01 - 2023.05
- Engaged with on-campus clubs and organizations to assist with creating promotional posters
- Communicated options for clubs and organizations to improve marketing strategies
- Directed engagement between club and members through presentations and Instagram posts
Marketing Officer
Appalachian State Politics Club
2023.01 - 2023.05
- Designed various marketing materials, such as posters, to display club activities and meetings
- Oversaw marketing and advertising to promote club meetings, events, and extracurricular activities
- Managed marketing posters and promotional material for club Instagram and on-campus television display
Engagement Officer
Appalachian State
2023.03 - 2023.08
- Asked prospective donors for personal and college donations between $25 and $10,000
- Maintained current knowledge of all University news, current events, and statistics
- Evaluated donation and sponsorship requests and made funding recommendations.
Club Member
American Marking Association
2022.09 - 2023.01
- Discussed marketing opportunities with President and networked with business executives
- Payed dues at collegiate and national level and participated in national marketing events
- Learnt valuable public speaking skills and discussed methods of marketing to students
Customer Service Clerk
Harris Teeter
2020.08 - 2022.08
- Managed front-end operations such as breaks, shift changes, training new employees, and $10,000 daily
- Diffused situations with unhappy customers and directed customers to management or human resources
- Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
Sales Associate
Haagen-Dazs
2022.08 - Current
- Communicates and welcomes customers to explain unique product choices and advise on purchases
- Organizes racks and shelves to maintain store visual appeal, engages customers, and promotes specific merchandise
- Promotes monthly specials and new ice cream flavors to increase daily sales
Express-Lane Shopper
Harris Teeter
2022.06 - 2022.08
- Interacted with customers by phone to update in-stock products and assisted in delivering orders
- Completed customer online orders and suggested changes to order based on customer preference
- Personally discussed order changes with customers and handled $1000 in customer orders daily
Education
BBA - Business Administration, Digital Marketing, Communications
Appalachian State University
Boone, NC05.2025
High School Diploma -
Providence High School
Charlotte, NC05.2021
Skills
- Teamwork and Collaboration
- Adapt to Diverse Groups
- Excellent People Skills
- Social Perceptiveness
- Verbal and Written Communication
- Market Research
- Complex Problem-Solving
- Documentation and Recordkeeping
- Hospitality and Accommodation
- Meeting Deadlines
- Listening Skills
- Conflict Resolution
Certification
- Certified in Microsoft Excel- 2022
Timeline
Engagement Officer
Appalachian State
2023.03 - 2023.08
Social Media Committee Officer
American Marketing Association
2023.01 - 2023.05
Marketing Officer
Appalachian State Politics Club
2023.01 - 2023.05
Club Member
American Marking Association
2022.09 - 2023.01
Sales Associate
Haagen-Dazs
2022.08 - Current
Express-Lane Shopper
Harris Teeter
2022.06 - 2022.08
President
Appalachian State Hall Council
2021.08 - 2022.05
Customer Service Clerk
Harris Teeter
2020.08 - 2022.08
BBA - Business Administration, Digital Marketing, Communications
Appalachian State University
High School Diploma -
Providence High School