ELIZABETH A. MOORE
Bloomfield,New Jersey
Summary
EXPERTISE
Senior Communications leader, with specializations in higher education, law, school, and hospital public relations and marketing. Management experience and team leadership, including hiring and mentoring. Vast writing experience including magazine and newsroom copy, web copy, emails, press releases, blogs, and speechwriting for executives. Expert in crisis communications, media pitching and media training. Experienced professor.
Overview
34
34
years of professional experience
Work History
Director of Marketing and Communications
Fordham Law School
NYC
08.2023 - Current
- Oversee 7-person Marketing and Communications Dept. for the sixth largest law school in the U.S. and manage all aspects of its communication, including executive communications, web content, social media, publications, emails, publicity, the alumni magazine, newsroom stories, media pitching, reputation enhancing campaigns, and liaising with University partners as needed.
Chief Communications Officer
UC Law San Francisco
02.2022 - 08.2023
- Led three-person team handling Marketing and Communications for top 50 U.S. law school. Responsible for web content, alumni magazine, media outreach, publications, social media, photography, videography, rebranding, podcasting, reports to Board of Trustees, news releases, media talking points, and other tasks as needed.
- Oversaw all aspects of school rebranding after law school name change
- Managed and created alumni magazine with significant costs savings
- Oversaw three-person department, including social media content, web stories and photography and video services
- Reported directly to Board of Trustees at quarterly meetings
- Attended weekly senior management meetings and goal setting sessions
Director of Communications
Rutgers Law School
Newark, NJ
09.2015 - 02.2022
- Directed all aspects of Communications for Rutgers Law School including: Writing and pitching news releases with proven success; creating and posting web content; writing and distributing alumni and dean’s newsletters; media coaching for faculty; social media posting; event planning for guest speakers and alumni; assisting with fundraising campaigns; liaising with Comms Departments at Rutgers University; and other responsibilities.
- Made key media placements for faculty including the Washington Post, Star Ledger, New Jersey Law Journal, NJTV and other media outlets.
- Increased followers on social media for Facebook, Twitter, Instagram and LinkedIn. Launched dean’s podcast, student blog, and faculty blog.
- Coordinated participation and increased attendance at Rutgers Day, Giving Day, Alumni reunions and Minority Student Program 50th gala.
- Wrote key content for website and publications, including newsletters, magazine articles, and View Book.
Adjunct Professor
Drew University, and William Paterson University
09.2011 - 01.2022
Media Relations Coordinator
Drew University
Madison, NJ
12.2013 - 09.2015
- Wrote press releases, news and magazine articles, and the president’s speeches. Handled media calls and visits, including crisis communications. Produced web content and social media for Drew University.
- Accomplishments include:
- Handling media requests and media coaching for breaking news stories, including women’s lacrosse team performing at the Super Bowl, getting placements in local and regional media outlets.
- Writing a new media policy for the university and increased the number of followers on both Facebook and Twitter.
- Drew University, a private, liberal arts university with 2,600 students.
Director of Public Relations and Marketing
Clara Maass Medical Center
Belleville, NJ
11.2012 - 09.2013
- Responsible for all aspects of Public Relations for a 469-bed hospital with 700 doctors and 1,800 employees. Wrote press releases, news articles, employee newsletters, brochures, flyers, poster copy, the president’s speeches and handled social media. Produced a 24-page magazine mailed to 80,000 households. Planned and hosted events. Took part in goal setting and planning meetings with corporate marketing staff, maintained a budget and supervised an employee.
- Accomplishments include:
- Planned and launched a public relations and marketing plan for a new cancer center, which resulted in local and regional media coverage.
- Planned and coordinated Organ Donation Awareness event, publicity around Seton Hall University event, and launched campaign for robotics surgery program.
Regional Editor
Patch.com
07.2010 - 11.2012
Dir. Community Outreach
Essex Co. Vocational Schools
01.2009 - 07.2010
Assistant Public Information Officer
Essex County
11.2008 - 12.2008
Reporter
Star-Ledger Newspaper
10.1992 - 11.2008
Education
Bachelor of Arts - English/Social Sciences
University of California, Berkeley
Berkeley, CaliforniaMasters of Communications and Media - Public Relations
Rutgers University
New Brunswick, New JerseySkills
- Google Suite Microsoft Word PowerPoint Monday Working knowledge of WordPress, Hootsuite, and Sprout Social
Timeline
Director of Marketing and Communications
Fordham Law School
08.2023 - Current
Chief Communications Officer
UC Law San Francisco
02.2022 - 08.2023
Director of Communications
Rutgers Law School
09.2015 - 02.2022
Media Relations Coordinator
Drew University
12.2013 - 09.2015
Director of Public Relations and Marketing
Clara Maass Medical Center
11.2012 - 09.2013
Adjunct Professor
Drew University, and William Paterson University
09.2011 - 01.2022
Regional Editor
Patch.com
07.2010 - 11.2012
Dir. Community Outreach
Essex Co. Vocational Schools
01.2009 - 07.2010
Assistant Public Information Officer
Essex County
11.2008 - 12.2008
Reporter
Star-Ledger Newspaper
10.1992 - 11.2008
Bachelor of Arts - English/Social Sciences
University of California, Berkeley
Masters of Communications and Media - Public Relations
Rutgers University