Elizabeth Marcum Parker
Beaverton,OR
Summary
A results-driven, dynamic, team-oriented management professional with over 15 years of broad-based experience in the management of high-level operations, mission-critical projects, and highly effective training strategies with demonstrated achievements in staff development, strategic planning, marketing, fundraising, product development, program planning and management, budgets, and the organization and management of events. Elizabeth has worked with national and international management leaders in the non-profit arena and has developed an extensive network of non profit managers and consultants throughout the country. She is a superior communicator and independent self starter who loves motivating and leading a synergistic team. Effective at working independently and as a key member of a team.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Product specialist, Skin Care sales trainer
- Plan Monthly events, including store location, staffing, budget, and outcome
- Maintain customer base
- Team leader: number one sales and event team in the Pacific Northwest
- Coordinate and assist with vendor/store relations at Ulta, Sephora and Nordstrom
Image Management Consultant
- Principal and Founder of a Consulting and Image Retail Company specializing in personal development programs and products
- Crafted communications-based development programs for businesses, organizations, and educational institutions, including the Northwest School of Law at Lewis and Clark College, Premier Jewelry
- International, and Deloitte and Touche
- National trainer for Premier Jewelry
- Created, marketed and sold skin care and jewelry line for exclusive client base
- Created, coordinated, and participated in professional development seminars for goal-oriented individuals
- Seminar presenters included representatives from Oregon Health and Sciences University (OHSU), senior medical staff, the SBA, and local retailers including Nordstrom
- Owned and operated retail space in Lloyd Center Mall which sold silver jewelry, Swarovski Crystal bags, and exclusive skin care and cosmetics line
- Developed and taught a curriculum for personal development consultants used state-wide
- Cited and quoted in the Amazon bestseller, Image Consulting in the Twenty-first Century, by Brenda
- York McDaniel
- Personally raised $50,000 in venture capital
Market Trainer and Event Planner
TULA Skincare
Portland, OR
09.2018 - Current
Executive Director
Canby Area Chamber of Commerce
Canby, OR
06.2017 - 03.2018
- Managed all day to day responsibilities of the organization
- Worked with City officials on various projects, including Main Street, and the Willamette Falls Project
- Supervised the planning and execution of all events and conducted the Events and Marketing
- Comittees
- Active member of the legislative committee
- Managed all staff and volunteers
- Conducted hiring
- Significantly expanded the Chamber membership, both in numbers and diversity
Director of Retail Operations and Visitor
The Grotto
Portland, OR
10.2015 - 09.2016
- Managed day to day commercial and front line operations of the organization, including gift store, visitor center, food services, and event production
- Managed the guest relations team
- Increased retail sales by more than 20% in a period of 10 months
- Oversaw visual merchandising of all retail spaces
- Coordinated all vendor/store contracts
- Liaison with all marketing, advertising and publicity activity
- Hired, trained, motivated, and managed a visitor services and retail staff of individuals plus over 100 volunteers
- Brought new point of sales system to The Grotto and trained all retail staff on that system
- Managed all point of sale transactions
- Participated in annual budget planning
- Collaborated with marketing and communications to further operations
- Member of senior management team
- Responsible for all gift store product development
- Attended and participated in annual Museum Store Association conference and expo
- Attended and presented at national non profit conferences
- Attended gift shows in New York, Atlanta, Chicago, and Dallas
Executive Director
Tillamook Air Museum
Tillamook, OR
11.2014 - 06.2015
- Responsible for leadership and stewardship of the museum, as well as the education of the staff, the volunteers and the public on the incomparable historic significance of the museum and it's structure
- Managed all operational and creative aspects of the museum, including the drafting and supervision of procedural policies and programs
- Worked closely with the Port of Tillamook Bay and the Board of Commissioners to draft the overall strategic plan of museum, both immediate and long-term
- Public spokesperson and marketing manager for the museum
- Maintained Membership data base
- Managed all research for history interpretation
- Analyzed membership and visitor trends
- Managed and coordinated all public relations and communications
- Accelerated growth by developing and implementing goals, objectives, policies and priorities, fundraising, donor management and media relationships, custom product and branding
- Planned a twelve month calendar of events for 2015, including orchestrating and securing three major exhibits
- Coordinated Volunteer Schedules
- Marketed Memberships
- Made consistent decisions regarding acquisition and loan of aircraft and artifacts
- Developed, promoted and implemented educational programs
- Worked closely with the National Historic Trust and Restore Oregon to secure grant funding for the museum and the building
- Responsible for all branding and product development
- Responsible for the hiring and training of all museum staff
- Planned and supervised the execution of the museum's grand reopening, April 11, 2015, which attracted over 2,000 visitors, engaging them with volunteers, staff, board members, state and local government representatives, and major donors
Visitor Services and Retail Operations Director
Pittock Mansion
Portland, OR
03.2008 - 06.2014
- Developed the museum front lines, ensuring an excellent experience for visitors at Pittock Mansion
- Responsible for visitor services staff of eight, and museum store staff, including all aspects of hiring, training, human resource development, hours and payroll, managing staff, scheduling, giving performance evaluations, rewards, and handling all visitor services staff employee issues
- Developed and supervised tours, including the Discovery Tour program with private and public schools throughout the Pacific Northwest, assisting thousands to experience history at Pittock Mansion
- Worked with the Master Gardeners to coordinate tours of the Pittock Mansion gardens
- Developed and maintained all visitors' services, admissions, and store policies and procedures that include setting up special admissions, donor accounts and procedures for working with various institutions and supporters
- Managed and supervised the delivery of the education program designed to complete a fourth grade benchmark for Oregon public and private schools
- Managed all aspects of the museum store, including buying, inventory, point of sale, and all retail operations -attended buyers' markets in New York, Atlanta, Tampa, Austin, Phoenix, Chicago and Seattle, and LA, as well as five international Museum Store Association conferences
- Managed museum store budget and open to buy and supervised all visual merchandising
- Worked with local, national and international artisans to develop numerous commissioned pieces for the museum and the museum Store
- Increased museum store Sales by over 35%, while also dramatically improving margins
- Contributed to the marketing efforts to increase museum attendance by 40% in a span of 4 years
- Through strategic staff sales trainings, have increased membership sales by 25%
- Organized and managed six fundraisers that enlisted record participation with the public, members, and volunteers
- Spoke at numerous national conferences and seminars and raised the public
- Attended and participated in executive board/key staff retreats and contributed to the formulation of the mission of Pittock Mansion, as well as the strategic plan, and future goals of the institution
- 2012 President of the Northwest Chapter of Museum Store Association and featured speaker at the
- Chicago national conference in April 2011 with the topic of Creative Visual Merchandising
Store Manager, Image and Visual Director
Chicos
Hillsboro, OR
02.2006 - 03.2007
- Responsible for overall store operation- led the store from a situation of not meeting monthly sales goals to a situation of meeting and exceeding monthly goals by 35%
- Achieved the highest store weekly sale in the nation on three occasions
- Built and extensive customer base in the region
- Demonstrated strong leadership and mentoring skills and contributed to a positive team attitude
Principal Consultant
U By Design
Portland, OR
09.1999 - 01.2006
Area Director
Together/Relationships Northwest
Portland, OR
02.1994 - 08.1999
- Full responsibility for hiring, training, compensation program, marketing, sales, and operations for 30-39 person staff in the regional office of international relationship service
- Oversaw membership base of over 3,000 individuals
- Took Oregon sales from less than $75,000 per annum to over $2,000,000 per annum- and achieved this growth in one year
- Worked closely with relationship expert John Gray
- Certified John Gray facilitator and exclusively marketed John Gray retail products and seminars in the state of Oregon
- Established the number one sales office in the world, marketing memberships that ranged in price from $1,800 to $4,000
- Designed training videos used nationwide
- Created sales and telemarketing scripts that resulted in a sales close rate of over 70
Education
M.A - Humanities
West Virginia University College of Graduate Studies
Italian
Universita
B.A. - undefined
West Virginia State University - Institute
2012
Skills
- Sales
- Bilingual
- Customer Service Skills
- Microsoft Office
- Inventory
- Management
- Marketing
- Team Building
- Time Management
- Management consulting
- Branding
- Product development
- Public relations
- Project management
- Public speaking
- Process improvement
- Telemarketing
- Digital marketing
- Budgeting
- Recruiting
- English
- Human resources
- Succession planning
- Leadership
- Communication skills
- Fiscal management
- Store management
- Computer skills
- Retail management
- Guest Relations Experience
- Computer Networking
- Business Development
- Team Management
- Merchandising
- Curriculum Development
- Event Planning
- Research
- Pricing
- Events Management
- Profit & Loss
- Program Development
- Change Management
- Program Management
- Languages
- Italian - Intermediate
- Certifications and Licenses
- Certified Image Consultant
- Assessments
- Work style: Conscientiousness — Highly Proficient
- May 2019
- Measures a candidate's tendency to be rule-abiding, well-organized, hard-working, confident, and think before acting
- Full results: Highly Proficient
- Retail customer service — Expert
- August 2021
- Comprehending and responding to retail customer needs
- Full results: Expert
- Work style: Reliability — Highly Proficient
- Account Administration
- Training Material Development
- Microsoft Windows and Office
- Troubleshooting Network Issues
- Analytical and Methodical
- Organizational Skills
- Tracking and Documentation
- Collaborative Team Player
- Customer Engagement Strategies
- Workforce Planning
- Cash Register Operations
- Adobe Creative Cloud
Certification
Team Leadership (10+ years)
Fundraising (10+ years)
Project Development (10+ years)
Strategic Planning (10+ years)
Organizational Leadership (10+ years)
Training
Additional Information
- Willing to relocate: Anywhere, Authorized to work in the US for any employer
Languages
Italian
Timeline
Market Trainer and Event Planner
TULA Skincare
09.2018 - Current
Executive Director
Canby Area Chamber of Commerce
06.2017 - 03.2018
Director of Retail Operations and Visitor
The Grotto
10.2015 - 09.2016
Executive Director
Tillamook Air Museum
11.2014 - 06.2015
Visitor Services and Retail Operations Director
Pittock Mansion
03.2008 - 06.2014
Store Manager, Image and Visual Director
Chicos
02.2006 - 03.2007
Principal Consultant
U By Design
09.1999 - 01.2006
Area Director
Together/Relationships Northwest
02.1994 - 08.1999
Product specialist, Skin Care sales trainer
Image Management Consultant
M.A - Humanities
West Virginia University College of Graduate Studies
Italian
Universita
B.A. - undefined
West Virginia State University - Institute