Energetic Market Development Manager with extensive sales and customer service experience. Successful in fostering relationships with key stakeholders, new and existing customers and vendors.
Overview
11
11
years of professional experience
Work History
Market Development Manager
Big Truck Rental
04.2021 - Current
Oversee the growth and operation of a fleet of 250+ terminal tractor units between the United States and Canada producing profits from $4.1 million to $6.3 million from 2022 to 2023
Identifying and targeting new customer segments through comprehensive market research to support the expansion of fleet by introductions via cold calling and virtual calls (30-40 a week) market segments such as: Agriculture, Logistic/transportation, Food and Beverage, CPG, Retail, and 3PL
Master Service Agreements Executed with companies such as JB Hunt, Walmart, Amazon, Target, FedEx, UPS, CEVA Logistics, Maersk
2022 Generated 127 opportunities / 38 new opportunities $768,960.00 and in 2023 Increased 157 opportunities / 58 new opportunities $845,287.50
Educate and gain alignment on BTR value proposition for Terminal Tractors with regional and corporate fleet leaders
Solving issues and providing solutions for customers to keep their fleet up and operating
Set a Cadence for engaging with Autocar major Account Managers to stay front of mind for rental leads and prospects to identify opportunities for introduction
Consistently keeping market segment contacts and prospects aligned with our fleet availability.
Trained sales team on effective selling techniques tailored towards specific markets, leading to improved performance metrics.
Inside Sales Representative
Big Truck Rental
Execute in Renting and Selling refuse trucks within the Big Truck Rental / Route Ready Fleet trucks to Privately held companies, Publicly Traded Companies, and Municipal inbound leads
Produced over 125 opportunities / 23 new opportunities Generating $486,000 renting over 130 trucks within my first 10 months
Successfully provided truck down solutions and optimizing growth for our National Accounts on accounts with Waste Management, Waste Pro, and Castella
Reached and achieved monthly goals and bonuses on close winning opportunities.
Sales Coordinator
Embassy Suites Tampa Downtown Convention Center
12.2018 - 04.2021
Oversaw all in-house meetings for each departments
Assisted with group resumes and BEOs for Conference Service Manager
Supported to Assistant Director of Sales and General Manager
Coordinated with Sales Managers in completion of Proposals and Contracts
Organized and detailed reports for the Director of Sales
Executed property site visits for the sales and events team.
Sales Administrative Assistant
Hilton West Palm Beach
10.2017 - 11.2018
Provide Support to the Senior Sales Managers within the Sales Department
Complete requested sales proposals and group sales agreement contracts
Execute the preparation for VIP hotel site visits for the Senior Managers.
Sales and Catering Coordinator
The James Hotel
05.2017 - 09.2017
Focused on assisting the Sales and Catering departments within the hotel
Assisted in weekly reports for the Director of Sales for assessing of the Sales Managers
Created and distributed weekly Banquet Event Orders for in-house meetings.
Sales Manager
Hampton Inn & Suites and Holiday Inn Express & Suites
10.2012 - 05.2017
Responsible for selling and delivery of Transient and Meeting Business for both properties
Established and maintained corporate relationships in local market as well as the City of Aurora
Coordinated meeting rooms and room inventory for room blocks.
Education
Bachelor of Arts - Music Business/Marketing
Southern Illinois University - Carbondale
Carbondale, Illinois
Skills
Excellent Verbal and Written Communication
Sales Prospecting
Relationship Management
Strong Time Blocking Principals
Project Management
Website Content Management
Social Media Content
Rates & Inventory Management
Microsoft Office Suite
Contract Management
Attention to Detail
Sales Presentations
Cold Calling Expertise
Salesforce CRM
Sales Closing
New Business Development
Leadership Membership
Big Truck Rental Women’s Network, Founding Member
Women in Trucking, Member
Western Agriculture Processors Association, Member
Timeline
Market Development Manager
Big Truck Rental
04.2021 - Current
Sales Coordinator
Embassy Suites Tampa Downtown Convention Center
12.2018 - 04.2021
Sales Administrative Assistant
Hilton West Palm Beach
10.2017 - 11.2018
Sales and Catering Coordinator
The James Hotel
05.2017 - 09.2017
Sales Manager
Hampton Inn & Suites and Holiday Inn Express & Suites
10.2012 - 05.2017
Inside Sales Representative
Big Truck Rental
Bachelor of Arts - Music Business/Marketing
Southern Illinois University - Carbondale
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