Results-oriented sales professional with 8 years in business development and account management. Expertise in generating business opportunities, building customer relationships, and driving revenue growth. Managed 13 client relationships while acquiring 21 new accounts and increasing revenue by 17%. Aiming to leverage sales experience to support Contentful in customer acquisition and strategic account expansion.
Work History
Logistics Account Executive
1 Year 10 Months
Total Quality Logistics (TQL) | Dallas, TX | 01.2025 - Current
Generated new business through outbound prospecting and customer presentations, successfully closing 21 new accounts and increasing revenue by 17%.
Presented customized transportation solutions aligned with customer requirements, negotiated pricing, and communicated business value to prospective clients.
Negotiated freight rates and coordinated with shippers, carriers, and internal operations teams to deliver competitive solutions.
Identified expansion opportunities within existing accounts, generating additional revenue by adapting to changing customer transportation needs.
Maintained 13 client relationships through proactive communication, needs assessments, and ongoing account development, enhancing client satisfaction and loyalty.
Resolved time-sensitive customer and shipment issues through cross-functional collaboration and problem-solving, ensuring timely delivery and client satisfaction.
Developed performance reports to evaluate account activity, support pricing strategies, and identify revenue growth opportunities.
Assistant Membership Director
3 Months
LA Fitness | Dallas, TX | 09.2024 - 12.2024
Converted 150+ membership trials into paid memberships through prospecting, customer engagement, needs assessments, and persuasive sales presentations.
Reduced attrition by 16% across a membership base of 200+ through proactive relationship management and customer retention strategies.
Conducted membership consultations and facility tours, tailoring solutions to individual customer needs and preferences.
Managed new member onboarding and maintained accurate customer records, generating performance reports to track growth.
Built customer relationships through consistent follow-up and proactive communication, enhancing service delivery.
Membership Services / Sales Associate
5 Years 7 Months
St. Cloud Area Family YMCA | St. Cloud, MN | 10.2018 - 05.2024
Generated membership sales through community outreach, referrals, facility tours, and tailored presentations to engage potential members.
Identified customer needs and recommended appropriate programs and services to convert prospects into members.
Generated membership sales through community outreach, referrals, facility tours, and customer-focused presentations.
Developed customer retention strategies that enhanced member satisfaction and fostered long-term engagement.
Built and maintained relationships with prospective and existing members through consistent communication and personalized service.
Education
Bachelor of Science - Sports Management
St. Cloud State University | St. Cloud, MN
Skills
New Business Acquisition
Lead generation
Pipeline Development
Sales presentations
Value-based selling
Negotiation & Closing
Objection handling
Account expansion
Needs assessment
Relationship development
Sales performance
Customer Retention
Sales analytics
Cross-functional collaboration
CRM systems | Microsoft Office | Google Workspace | ActiveNet | TeamSideline | Sales Reporting | Customer Data Management
CRM systems | Microsoft Office | Google Workspace | ActiveNet | TeamSideline | Sales Reporting | Customer Data Management